SurveyMonkey is built to handle every use case and need. Explore our product to learn how SurveyMonkey can work for you.

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Best practices for using surveys and survey data

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Be a leader in Diversity, Equity, and Inclusion

Tools to help you define clear metrics you can learn and grow from.

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Everyone’s experience at work is subjective. In order to create a culture where everyone can thrive, you need to understand their lived reality. DEI surveys help you get clarity in a field that can sometimes feel nebulous, and the resources on this page will help you use them with confidence.

In DEI, metrics matter

DEI is often treated as a “soft field” that can’t be measured. It isn’t. Collecting DEI feedback gives you data that can help you:

  • Understand culture problems before they reach a boiling point
  • Track the impact of new programs on employee experience
  • Build a case to leadership for investment in new programs
  • Design more effective programs

Top things you should be measuring

Asking for feedback is the first step in understanding employees’ lived experience and showing them you care. Asking is the first step to understanding:

  • Inclusion and belonging
  • Perceptions of fairness in compensation, promotions, and access to leadership
  • Company culture as experienced by different groups
  • Access to growth opportunities

Our sample survey templates make it easy for you to start collecting feedback in just minutes. Explore hundreds of questions across different survey types, all designed to get you accurate results you can rely on.

Get a sense of your current representation, beyond gender identity and race.

See template

Designed by experts at DEI firm Paradigm, this survey gives extensive insights.

See template

A deep dive on equity, designed to reveal gaps in your workplace.

See template

Learn whether employees have mentors and identify opportunities.

See template

Discover if your employees think their compensation is equitable.

See template

Enable a bespoke employee experience for everyone you onboard.

See template

SurveyMonkey is not only easy to use, it’s the world’s leading survey platform and powerful enough to help you measure what matters.

Features to help you accomplish goals

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Employee needs and experiences are constantly changing. Our features can help you pivot when you need to.

Integrations that make work easier

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Integrate your survey data with the apps you use every day

Or, find new ways to reach your customers, employees, and peers.

Our most popular integrations are:

  • Use Zapier to automatically link survey responses to popular messaging platforms/workflows
  • Visualize findings with interactive dashboards in Tableau

Support for when you need it

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Get the support that your team needs to launch feedback programs with ease

Here’s how SurveyMonkey can help:

  • We have an amazing support team - filled with product experts that help you leverage the right features to get the results you’re looking for
  • Support the way you want it - with phone, email, and live chat options for getting in touch
  • Tutorials and video demos, available within our robust Help Center for those that want to explore on their own
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Here are some common mistakes and best practices on how to avoid them.

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​​Looking for ways to improve your DEI program? Here are some things you can avoid:

Sending long surveys that try to get as much information as possible—which result in fewer people responding.

Not including anonymous options for sensitive topics that employees might hesitate to answer honestly.

Focusing too heavily on overall diversity numbers rather than examining equity and inclusion equally.

Weighting every culture issue equally, and focusing on the most common, instead of the most important.

Making drastic decisions based on too small a sample size (use our sample size calculator for correct estimates).

See how our company treats workplace equity

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Want to know DEI leaders suggest? Check out these tips:

Send short surveys on a regular cadence to get more responses and track trends over time.

Keep an eye on differences in how various groups experience your workplace.

Use inclusive language and gender options, and accessible design throughout the feedback cycle.

Collecting both positive feedback and areas for growth.

Use feedback to inform new initiatives rather than only asking for feedback afterward (e.g. collecting interest for possible new perks or resources, choosing guest speakers, organizing mentorship programs).

Get more survey tips

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Ultimate Guides

A guide for measuring DEI and addressing common issues.

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Learn how we use our budget to pursue vendor diversity, equity, and inclusion.

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Adam Grant’s concept of a tailored employee experience.

Get an individual plan with features that you need, or create a team instead!

Learn more about our solutions and schedule a demo.

  • Manage multiple users and gain visibility into all survey data collected across your organization with admin controls and dashboards.
  • Ensure confidential data is protected with enhanced security including encryption, SSO, and features that help you remain compliant with HIPAA and GDPR.
  • Make feedback automated and actionable by connecting to key business systems using APIs and powerful integrations, including Salesforce, Marketo, Tableau, and more.
HR toolkit: Make employee experience your competitive advantage

HR leaders can use this toolkit to help drive exceptional employee experiences.

Get started quickly with SurveyMonkey for HR, marketing, and market research pros

How professionals in HR, market research, and marketing can start using surveys--fast.

Employee forms: use cases and templates

Learn how to use employee forms to improve essential HR processes, boost employee experience, and drive change. Discover best practices for creating your own employee forms.

From insights to impact: Leveraging curiosity to build more inclusive workplaces

A discussion at how to create a more equitable workplace.

Access more toolkits for a variety of of roles