Products

SurveyMonkey is built to handle every use case and need. Explore our product to learn how SurveyMonkey can work for you.

Get data-driven insights from a global leader in online surveys.

Explore core features and advanced tools in one powerful platform.

Build and customize online forms to collect info and payments.

Integrate with 100+ apps and plug-ins to get more done.

Purpose-built solutions for all of your market research needs.

Create better surveys and spot insights quickly with built-in AI.

Templates

Measure customer satisfaction and loyalty for your business.

Learn what makes customers happy and turn them into advocates.

Get actionable insights to improve the user experience.

Collect contact information from prospects, invitees, and more.

Easily collect and track RSVPs for your next event.

Find out what attendees want so that you can improve your next event.

Uncover insights to boost engagement and drive better results.

Get feedback from your attendees so you can run better meetings.

Use peer feedback to help improve employee performance.

Create better courses and improve teaching methods.

Learn how students rate the course material and its presentation.

Find out what your customers think about your new product ideas.

Resources

Best practices for using surveys and survey data

Our blog about surveys, tips for business, and more.

Tutorials and how to guides for using SurveyMonkey.

How top brands drive growth with SurveyMonkey.

Contact SalesLog in
Contact SalesLog in

Who likes the sharing economy? Most people, but especially millennials

Do you like sharing?

The advent of the ‘sharing economy’ is allowing people everywhere to partake in both using and sharing some of their most valued assets. Whether it’s a home through a service like Airbnb, or a car using an application like Uber, the process of sharing these assets safely with strangers has improved markedly.

Here at SurveyMonkey, we take an interest in understanding the sharing economy’s impact on everyday consumers and how opinions vary across demographics. We recently surveyed over 2,000 adults and weighted the panel based on several demographic variables, including age, race, sex, education, and geography.

Open to sharing your opinions—anonymously—on a broad range of topics? We’d love to hear from you. As a token of our thanks, we’ll donate fifty cents to the charity of your choice for every survey you take! Start taking surveys→

Here’s how our respondents perceive the sharing economy:

Respondents as a whole, have a positive experience from participating in the sharing economy.

For example, when asking respondents to rate their overall experience from using ride hailing services on a scale of 1 to 5 stars—1 being lowest and 5 being highest—more than half gave either a 4 or 5 star rating.

Looking at responses across certain demographics, however, gives us deeper insight into who the relative proponents and detractors are:

Age- the older our respondents were, the less positive they viewed the sharing economy.

Age GroupPercent rating their experience with ride hailing services as either 4 or 5 stars
Millennials (18-34 years old)73%
35-64 years old64%
65 years old and older52%

Seeing as younger adults are tech savvy and are growing up in parallel to the rise of the sharing economy, their tendency to both normalize and enjoy shared services relative to older adults shouldn’t come as a surprise.

Political orientation- liberal respondents favored the sharing economy compared to conservatives or independents.

Political orientationPercent rating their experience with ride hailing services as either 4 or 5 stars
Liberals72%
Conservatives59%
Independents56%

It’s hard to know for sure why responses varied widely based on political affiliation, but given that the majority of respondents in each party still gave a 4 or 5 star rating, both rider sharing companies and drivers should have no cause for concern.

Whether or not you enjoy participating in the sharing economy, there are certain benefits that are too clear to discredit.

  • Sharing services are more affordable than alternative options. Roughly 80% of respondents agreed that home sharing services are cheaper than hotels.
  • Provides an unrivaled level of convenience. Over 60% of our respondents chose ride sharing services for its convenience.
  • Gives owners an opportunity to earn more money. More than 90% of our respondents cited home sharing services as a good way for homeowners to earn extra income.

As we reviewed earlier, young adults are by and large the biggest proponents of the sharing economy.

Here are some additional insights on why they’ve come to embrace this market most:

The growing demand for shared services, particularly among younger generations, are making companies optimistic on their future prospects. Airbnb, for example, is projecting profits of 3 billion dollars by 2020. This puts the company’s profitability at a higher level than several current fortune 500 companies. Whether or not this forecast comes to fruition, it’s clear that the sharing economy is set to keep growing.

Frau mit roten Haaren erstellt eine Umfrage auf einem Laptop

Discover our toolkits, designed to help you leverage feedback in your role or industry.

Ein Mann und eine Frau sehen sich einen Artikel auf ihrem Laptop an und schreiben dabei Informationen auf Notizzettel

Invite survey collaborators, with or without a SurveyMonkey account, to review surveys for better collaboration.

Lachender Mann mit Brille vor einem Laptop

New multi-survey analysis from SurveyMonkey allows users to combine and analyze survey results into one single view.

Frau sieht sich Informationen auf ihrem Laptop an

Reactions to the presidential debate were quick and decisive. New research on what people think and who will be the most influenced