Conducting competitive research is a crucial activity for businesses of all types. It’s important to keep track of who your competitors are and how people in your target market perceive them in comparison to your company, brand, or product. Using SurveyMonkey’s competitor research survey template can help you find out how your offering compares to your competitors’ in the eyes of your consumers, which has several potential benefits. It can help you get a better understanding of your target market, give you ideas for how to target customers, and keep tabs on your competitors.
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