CNBC and Momentive Release Results of “CNBC Your Money Financial Confidence Survey”
Timed to Financial Literacy Month, the “CNBC Your Money Financial Confidence Survey,” conducted in partnership with Momentive, reveals Americans’ confidence in the banking system, the impact of inflation, personal finance stresses and more
ENGLEWOOD CLIFFS, N.J. and SAN MATEO, CA, April 11, 2023 – CNBC, First in Business Worldwide, and Momentive, maker of SurveyMonkey, today announced the results of CNBC Your Money Financial Confidence Survey in honor of Financial Literacy Month.
The survey, which polled over 4,000 adults in the U.S., finds that most Americans are not prepared with an emergency fund if any financial troubles arise. More than half of Americans (53%) say they do not have an emergency fund, while forty percent of those who do have less than $10,000. Seniors are more likely than younger adults to have an emergency fund with sixty-eight percent of Americans who are 65 or older saying they have one compared to almost a third of Americans who are 18-34 saying they do (32%). Men are also more likely than women to have an emergency fund (50% of men versus 41% of women).
The survey also highlights that inflation continues to be top of mind for most Americans with over half of them (59%) saying inflation contributes to their financial stress, and this statistic is similar across every demographic. Seven in 10 Americans (70%) report being stressed about their personal finances, with concern higher among young adults ages 18-34 (75%) and those 35-64 (73%) than those 65 and older (54%). More than half of Americans (52%) say they are more stressed about their finances now than they were before the beginning of the COVID-19 pandemic, while twenty percent say they are less stressed. Also, a majority of Americans (58%) consider themselves to be “living paycheck to paycheck,” including 78% of those with household incomes under $50,000, 61% with household incomes of $50K-$99,999, and 32% of those with household incomes of $100,000 or more.
“In times of economic uncertainty, keeping a pulse on personal financial confidence is essential,” says Laura Wronski, Director of Research at Momentive. “Financial stress that might seem small on the individual level can roll up to create a larger crisis of confidence at the national level, and leaders can only act on this when they understand those underlying drivers.”
Additional key findings from the CNBC Your Money Financial Confidence Survey include:
Gender divide over financial stresses:
Inflation and other financial stressors impacting Americans:
More on Americans’ confidence after the recent banking crisis:
CNBC Senior Personal Finance Correspondent Sharon Epperson will reveal the results of the CNBC Your Money Financial Confidence Survey today, Tuesday, April 11th throughout the network’s Business Day programming. For more information on the survey including the full results, methodology and in-depth articles, go to CNBC’s new digital hub, cnbc.com/yourmoney, and https://www.momentive.ai/en/blog/cnbc-financial-literacy-2023/. Sharon Epperson’s story about the results can also be found here: https://www.cnbc.com/2023/04/11/70percent-of-americans-feel-financially-stressed-new-cnbc-survey-finds.html.
CNBC Your Money Financial Confidence Survey is part of CNBC’s new financial education initiative, CNBC Your Money, that was announced last week which is dedicated to helping people manage, grow and protect their money so they can live ambitiously. The new initiative, which is an extension of the CNBC Your Money editorial brand, further amplifies the organization’s content, helps to meet the needs of a core but underserved audience segment. Through access and advocacy, the initiative educates people about their personal finances across every life stage from school age to retirement.
Today, CNBC will also host the Women & Wealth virtual event at 1pm ET, which will highlight results from the survey. The first ever Women & Wealth forum will touch on how women are reevaluating their relationship with money and explore ways they can increase their income, save for the future and make the most out of current opportunities. Speakers include Personal Finance Expert and Author Suze Orman, Redefining Wealth Founder Patrice Washington and Sun Group Wealth Partners Founding Partner & CNBC FA Council Member Winnie Sun, among others. Click here to register.
The CNBC|Momentive online poll was conducted March 27-31, 2023 among a national sample of 4,336 adults in the U.S. Respondents for this survey were selected from the more than 2 million people who take surveys on the Momentive platform each day. The modeled error estimate for this survey is plus or minus 2.0 percentage points. Data have been weighted for age, race, sex, education, and geography using the Census Bureau’s American Community Survey to reflect the demographic composition of the United States age 18 and over.
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Momentive (NASDAQ: MNTV), maker of SurveyMonkey, empowers people with the insights they need to make business decisions with speed and confidence. Our fast, intuitive experience and insights management solutions connect millions of users at more than 330,000 organizations worldwide with AI-powered technology and up-to-the-minute insights, so they can shape what’s next for their products, industries, customers, employees, and the market. Ultimately, our vision is to raise the bar for human experiences by amplifying individual voices. Learn more at momentive.ai.