When it comes to knowing what customers want, Rhonda Parmiter is a pro. As the VP of Customer Experience at Continuant, a communications management services provider, Rhonda’s job is to listen to customer needs...Read More →
By helping millions of businesses learn more about their customers, we like to think we know a thing or two about customer satisfaction. For example, we’ve learned that businesses who measure customer satisfaction are...Read More →
It’s already December and soon you’ll be breaking out the party hats and bubbly for 2015! But before you begin your New Year celebrations, you’ve got to make sure that you start next year...Read More →
In the world of online survey research, we often see the debate of deployment methods come down to email or pop-up survey windows.
But if we shift our gaze over to the world of retail and...Read More →
When your company sells software, rather than a physical good or service, it's not always obvious how you should price and package your product.
To figure out what worked best for them, the marketing team...
If your company provides a product or service (online or otherwise), you've probably got a product team dedicated to developing new features that'll help you enhance the customer experience, stay competitive, and turn a profit.
Sending feedback surveys to customers helps your organization thrive, says a new study--even if customers aren't actually completing them. Really!
Research conducted by Rice University Professor Dr. Paul Dholakia and Dr. Vicki Morwitz and published...