Video

Survey collectors explained


Did you know high abandonment rates often start with a poorly designed email survey invitation? Your survey invite is the first thing respondents see—and a polished, professional experience builds the trust needed to get them to click “Start.”

In this video, we show how SurveyMonkey’s modernized survey collectors make it faster and easier to distribute surveys across email, web, SMS, QR codes, and more—while driving higher response rates and better data quality.

You’ll see how our reimagined Email and Website Collectors help you send branded, credible invitations without the complexity of outdated, multi-page setups. We walk through your complete survey distribution toolkit, including:

  • Modern Email Survey Invitation – Create professional, branded invites using a streamlined, single-page Email Collector with banner-free templates that look great on any device
  • Website Collector – Learn how to embed surveys, add buttons, or launch popups with a real-time side-by-side preview
  • Targeting Controls – Trigger surveys based on visitor behavior, including Exit Intent and scroll depth
  • Offline & Kiosk Mode – Use tablets to collect responses without internet access at events, trade shows, or retail locations
  • SMS & Social Distribution – Reach respondents instantly using text messages, QR codes, and shareable survey links

By the end of this video, you’ll know how to choose the right survey collector, design a high-trust email survey invitation, and distribute your survey wherever your audience is—online, offline, or in-app.