Explore resources to design effective surveys and improve how you collect feedback.
“Don’t judge a book by its cover.” Solid advice. However, we’ve all found our eyes inexplicably drawn to that book with the flashy, brightly colored cover. But being affected by looks doesn’t stop there. After all–“A picture is worth a thousand words.” Upon opening the book, our opinions of its contents are shaped and swayed […]
Think of a survey as a (slightly one-sided) conversation. One person asks the questions, the other one answers them. Great and smart surveys, much like great and smart conversations, have a natural flow and feel. So, what can you do to ensure your survey’s respondents feel like they’re a part of the conversion? There are […]
Learn how to avoid common survey mistakes, including the double-barreled question, and improve the accuracy of your results.
Words speak louder than numbers. Imagine this: You go furniture shopping with your friend Angela. “So,” Angela says, “what do you think of this lamp?” You shrug and reply, “2.” Okay, let’s be honest, the above scenario is unlikely. First of all, you know better than to go shopping with Angela–she has terrible taste and […]
If you’ve been thinking about surveying your customers, but haven’t had time to sit down and develop a survey, you’re not alone. We often hear from customers that you don’t know where to start or want help ensuring your questions are the right ones. Well, our job is to make your surveying life easier. To […]
SurveyMonkey's VP of Methodology, Dr. Phil Garland offers these 5 tips to create a great online survey. Get started creating your own survey today for free.
Learn what a survey introduction is, why it’s important, and how to write one. See examples, tips, and create stronger survey intros.