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B2B Thought Leadership Survey Template

Use this template to garner data to inform your B2B thought leadership content marketing strategy.

SurveyMonkey is rated 4.5 out of 5 from 18,000+ reviews on G2.com

As a B2B content marketer, you understand the impact of providing meaningful, expert insight. Publishing thought leadership content builds authority and credibility, increasing brand equity. However, finding existing data to support your content efforts can be difficult.

Why not gather your own data? 

Our B2B Thought Leadership Survey Template was created by experts to help you simplify your content marketing process. With this template, you can ask the right questions and gather expert insights for thought leadership content. 

Are respondents optimistic about their industry’s direction? How do they feel about their company’s strategic use of technology? Our template helps you quickly survey professionals so you can write powerful thought leadership content backed by data.

Surveying professionals in target industries gives you valuable information for creating engaging and authoritative thought leadership content. With the SurveyMonkey Thought Leadership Survey Template, you can expedite the research process and rely on your own data to create compelling and insightful content. 

Key questions include:

  1. What is the most important issue facing your industry today?
  2. How optimistic or pessimistic do you feel about where your industry is headed in the next five years?
  3. What are your team’s top priorities this year?

Our B2B Thought Leadership Survey Template allows you to customize the template by adding or removing predefined questions to fit your needs. Additionally, you can add your branding to the survey template to enhance user experience and build credibility.  

This quick and easy-to-complete survey simplifies thought leadership content production. Consider sending it quarterly or bi-annually to keep your data up to date.

To create an online survey using the B2B Thought Leadership Survey Template, sign up or sign in to SurveyMonkey. You’ll be able to choose the template when you begin creating a survey.

We have so many powerful features to help you launch surveys quickly, but here are our most popular ones for new users.

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Understand your target market to fuel explosive brand growth

Brand marketing managers can use this toolkit to understand your target audience, grow your brand, and prove ROI.

Ecommerce Payment Form Template

Streamline your online transactions with our Ecommerce Payment Form Template. Secure, easy to use, and customizable to fit your business needs.

Get started quickly with SurveyMonkey for HR, marketing, and market research pros

How professionals in HR, market research, and marketing can start using surveys--fast.

Get ahead of the competition with real-time market insights using SurveyMonkey Audience panels

Learn how to use SurveyMonkey Audience panels to support your feedback programs.