How the Golden State Warriors use feedback to build a state-of-the-art fan experience

When the Warriors moved into the brand-new, state-of-the-art Chase Center in San Francisco, they saw an opportunity. As the owner and operator of the new building, the Warriors now have an unprecedented chance to create a compelling fan experience—and they are determined to exceed expectations.

Leveraging SurveyMonkey Enterprise, GetFeedback, and Market Research Solutions, the Warriors keep a pulse on what fans and nonfans alike care about. From inclusive dance squads to a fresh, more intuitive website and post-pandemic reopening safety measures, the Warriors create experiences that keep people coming back for more.

Download the case study to learn how the Warriors use SurveyMonkey to get an end-to-end understanding of their customer experience, from the moment a potential buyer visits their website until they exit the arena post-game.