New app lets customers easily create surveys and analyze results in real-time, from anywhere; mobile SDK enables dynamic in-app feedback
PALO ALTO, CA, February 20, 2014 – SurveyMonkey, the world’s leading online survey platform, today launched its first mobile app to create, monitor and analyze surveys from anywhere. The company also announced the SurveyMonkey Mobile Feedback SDK, allowing developers to gather dynamic in-app feedback for making informed product decisions and improving app store ratings.
The new app for iPhone, iPad and iPod Touch is designed for two powerful use cases: creating meaningful surveys on mobile, and the ability to monitor and analyze results in real time. Users can create quick, custom surveys and polls through an intuitive user interface, or more in-depth surveys with the help of simple-to-use templates designed by survey experts. SurveyMonkey’s robust analytics engine powers the backend, enabling at-a-glance data analysis to make fast decisions, in the moment.
“The demand for making decisions quickly, no matter where you are, keeps increasing. We’ve seen a 14x increase in our mobile traffic over the past three years,” said Dave Goldberg, SurveyMonkey CEO. “The old model of making decisions only while you’re in the office no longer exists, thanks to trends like BYOD, and now Bring Your Own Services. SurveyMonkey was one of the first services people brought into the office and we’ve always offered a robust mobile solution for people to take surveys. Now, our mobile app allows organizations to gather and analyze critical data needed for real time decisions from any location, any time, fueling a smarter, agile and ultimately more productive workforce.” Untethered employees will now be able to easily send surveys while working outside the office, like in field or lab environments. Additionally, the app will now make it easier for employees to monitor results and react immediately to trends the survey identifies, like issues with customer satisfaction or campaign effectiveness. To facilitate these and other scenarios, SurveyMonkey Mobile features include:
SurveyMonkey Mobile Feedback SDK
The SurveyMonkey Mobile Feedback SDK provides an easy way to collect qualitative feedback at any point during a user’s experience within an app. This feedback can be harnessed as-it-happens to direct the user’s experience. This type of dynamic, in-app feedback allows developers to enhance their products and address customer concerns to improve app ratings and decrease negative reviews. Additionally, SurveyMonkey is partnering with Flurry Analytics, the market-leading mobile analytics solution used in more than 400,000 apps by over 125,000 developers, to integrate Flurry into the SurveyMonkey Mobile Feedback SDK. The SurveyMonkey Mobile Feedback SDK will be released this year for iOS and Android. Developers can sign up now to enroll in the beta program and provide feedback on feature development: /mp/iphone-app-sdk/
SurveyMonkey is the world's leading online survey platform, with more than 2 million survey responses every day. SurveyMonkey has revolutionized the way people give and take feedback, making it accessible, easy and affordable for everyone. The company was founded in 1999 with a focus on helping people make better decisions, and has built technology based on over 10 years of experience in survey methodology and web development. Customers include 99% of the Fortune 500, academic institutions, organizations and neighborhood soccer leagues everywhere.
The company has over 275 employees globally, with headquarters in Palo Alto, CA. For more information, visit www.surveymonkey.com.