Momentive Announces New AI-Driven Market Research Features to Help Companies Shape the Future of Business
The new features enhance pre- and post-research workstreams, with AI-powered tools to better reach key audiences, expand a research pool, and make analysis faster and easier
SAN MATEO, Calif., September 29, 2022 — Momentive (Nasdaq: MNTV), the maker of SurveyMonkey and GetFeedback, today announced several enhancements to its Insights offering, including solutions built for capturing brand and market insights and improving product experience. Across these solutions, customers can now survey multiple audiences at once, reach niche or specialized audiences, and gather AI-powered insights to drive informed business decisions.
The pace of business is faster—and more chaotic—than ever, requiring solutions that are easy-to-use, accessible to a distributed team, and can help teams stay ahead. Quick access to high-quality sentiment data can unlock better decision-making in the face of uncertainty, instability, and rapidly changing environments.
Key updates include:
The company is also offering unlimited access to screening and testing solutions for the first time, giving customers more flexibility in how they identify and test their next great ideas.
“We are all conducting business in a world where people’s expectations can change in an instant,” said Priya Gill, vice president of product marketing at Momentive. “By suggesting new target audiences, surfacing relevant benchmarks, and providing AI-powered analysis of sentiment data, these new features will help equip our customers with the insights they need to make decisions with speed and confidence.”
For more information, please visit: https://www.surveymonkey.com/curiosity/ai-powered-market-research-features-audience-and-insights/.
Momentive (NASDAQ: MNTV), maker of SurveyMonkey, collects and analyzes human sentiment at scale. Momentive products, including SurveyMonkey, GetFeedback, and Momentive brand and market insights solutions, equip decision-makers at 345,000 organizations worldwide with the insights they need to make decisions with speed and confidence. Millions of users rely on Momentive to fuel market insights, brand insights, employee experience, customer experience, and product experience. Ultimately, the company’s vision is to broaden the world’s perspective to shape the future of business. Learn more at momentive.ai.