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Test your early stage idea in minutes
Quickly validate with advanced analytics which products, messages, ad creative, and more will succeed with your target audience
Launch products and campaigns 2x faster
Screening ideas early means wasting less time and resources to develop ideas that won’t perform well in-market.
Test early stage products
Simply upload your ideas and use our guided setup and get feedback from your target audience on-demand
Advanced analytics and AI powered insights
Track new entrants in your market; benchmark how your brand is perceived against competitors.
Use cases
- Feature prioritization
- New flavors, scents, etc.
- Packaging designs
- Campaign creative
- Visual branding
- Messaging
20 ideas
Test up to 20 stimuli at once
175 m
Something about a panel
X hours
to get results
SPEED TO INSIGHTS
Spot your winning ideas
at-a-glance
Eliminate days of manual data crunching with our automated analysis capabilities:
Scorecards with stat testing compile results for all ideas into one visual.
AI-Powered Insights instantly surface where ideas scored best, or worst.
PowerPoint exports and cross-tab reports make sharing findings easy.
ADVANCED ANALYTICS
Know where to develop your ideas further
Go beyond results to deeper insights that help you take your ideas to the next level:
Key driver analysis shows which attributes are most correlated with outcome metrics like purchase intent, and pinpoint opportunities for improvement.
Text analysis in the form of word clouds reveal why your ideas scored well or poorly.
We have finite resources, and we have to figure out what is best to develop. It's really helpful for us when we can say no to something.
Casey Roberts, Sr Marketing Manager, Innovation, Sakura
Services
Get expert help with your Industry Tracker study
Our team of research experts will help you customize your tracker according to industry-proven methodology to set your project up for success. We’ll help you capture the right:
- Markets
- Demographics
- Competitive set
- Metrics
“We were able to draw conclusions in our research, both positive and negative for specific companies. SurveyMonkey is an invaluable tool in helping us provide unique research to buy-side clients.”
Internet Analyst
Raymond James
Leading brands use SurveyMonkey for market research
Ready to get started?
We can help you track and better understand target markets. Contact us to:
- Walk through a full product demo
- Get help from our research experts
- Scope a custom project