SurveyMonkey makes continuous listening accessible with guided programs
Programs help teams bring together surveys and analyze them over time to run connected, always-on feedback initiatives
SAN MATEO, Calif., April 21, 2026 – SurveyMonkey, the world’s most popular platform for surveys and forms, today announced the launch of a new way for organizations to run continuous, connected feedback initiatives without starting from scratch. Expert-curated programs for everything from employee engagement to customer experience and market research help users collect and act on feedback while tracking how sentiment evolves over time. More than a dozen pre-built programs are available now, and users can also build custom programs of their own.
One-off surveys have long helped teams guide decisions by capturing a single moment in time. But as employee sentiment, customer experience, and market dynamics shift faster than ever, those snapshots can quickly become outdated. SurveyMonkey programs leverage the company’s decades of expertise and more than one billion questions answered on the platform to help teams move from episodic feedback to ongoing understanding without the stress.
"Running a great listening program isn't just about asking the right questions,” said Kelly O'Connell, vice president, product management at SurveyMonkey. "It's about staying in tune with how the answers change. Programs give every team, especially those without dedicated research operations, a proven path to continuous understanding."
Programs help teams:
- Get started instantly with curated, ready-to-use collections of survey programs aligned with common goals.
- Stay in sync with what’s changing through recommended survey timing and built-in workflows that guide when and how feedback is collected.
- See the full picture by connecting surveys and tracking trends over time for better decision-making.
The shift from episodic surveys to continuous listening unlocks earlier signals and clearer context. An HR leader can track employee sentiment from onboarding through key milestones, surfacing early signs of disengagement before they lead to turnover. A customer experience manager can monitor feedback across the customer journey, spotting friction before it impacts retention. A brand researcher can follow changes in perception over time, rather than relying on a static snapshot. And because programs are expert-curated, teams can do all of this without having to figure out what to ask or when.
The expert-built programs available today span key business needs, including:
- Improving HR and people experience (employee engagement, inclusion and belonging, faculty and staff engagement)
- Elevating customer experience and loyalty (customer experience, NPS, community feedback)
- Strengthening marketing and brand insights (market research, brand health, campaign success)
- Gathering product and technology feedback (technology feedback)
- Enhancing education experiences (student experience, school community)
- Capturing insights from events (event feedback)
Learn more about the available programs at /curiosity/surveymonkey-programs.
About SurveyMonkey
SurveyMonkey is the world’s most popular platform for surveys and forms, built for business and loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. With built-in research expertise and AI-powered technology, it’s like having a team of expert researchers right at your fingertips. Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth. Discover how at surveymonkey.com.
Media Contacts:
SurveyMonkey PR