Downtown Urban Design Framework

Building on the approved 2019 Downtown Area Redevelopment Plan (DARP), the City of Camrose is working to develop an Urban Design Framework (UDF). The UDF will provide a clearer vision and practical design guidelines for future development. The framework aims to protect Camrose’s heritage character and ensure downtown is welcoming, vibrant, and accessible for all. The following survey will help Camrose’s planning team understand what design elements speak to Camrosians.

The following survey has 23 questions and is estimated to take 8 minutes. It's broken into three sections.

1. Usage: Your experience downtown.
2. Public Spaces: These are the spaces, plazas, streets and walkways you move through.
3. Design Preferences: Based on the images, tell us what styles and design ideas feel right for downtown Camrose.

Thank you in advance for your participation. Together, we can create a downtown that is livable, attractive, and resilient, supporting both economic growth and quality of life.

Section 1: Usage

For your context, this map outlines the downtown area when referring to downtown throughout the survey. Downtown Camrose

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* 1. How often do you travel to a destination in the downtown area?

Daily

Weekly

Monthly

Rarely/Never

I live downtown

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* 2. What is the primary purpose of your trips downtown? Select all that apply.

Work

Shopping/Errands

Dining/Entertainment

Accessing Public Services

I live downtown

Other (please specify)

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* 3. How do you typically travel downtown? Select all that apply.

Drive (my own vehicle)

Ride as a passenger (carpool, rideshare, taxi)

Walk

Cycle (bike, e-bike, scooter)

Take public transit

Other (please specify)

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* 4. What would be the most important factor in encouraging you to visit the downtown area more frequently?

Walkability

Ability to bike or scooter

Community events

Public spaces to gather

Green space to enjoy

Other (please specify)

Section 2: Public Realm

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* 5. Which area(s) of downtown feel the most welcoming or vibrant? Select all that apply.

Main Street

West of Main Street

East of Main Street

Historic Residential Area

Other (please specify)

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* 6. Please explain why you selected the area(s) in Question 5:

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* 7. What types of public amenities are missing? Select all that apply.

Benches

Lighting

Art

Landscaping

Gateways

Other (please specify)

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* 8. The following question is hypothetical and is intended to understand community perspectives only.

If the municipality were to invest in new or improved public amenities, what annual household contribution would you consider reasonable, if any?

Hypothetically, this additional contribution amount would be collected through general property taxes and could include both construction and ongoing maintenance.

$100

Clear

i We adjusted the number you entered based on the slider’s scale.

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* 9. With downtown’s existing street and directional signage, do you find it easy to navigate?

Yes

Not sure

Section 3: Design Preferences

In the following questions, you will be shown images representing different design styles and features. These images are examples only. Please focus on how you feel about the ideas and elements shown, not the exact design.

Building appearance and materials

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* 10. Based on the image, please indicate how you feel about the following elements.

	Like	Neutral	Dislike	Not sure
Overall traditional look of the building	Overall traditional look of the building Like	Overall traditional look of the building Neutral	Overall traditional look of the building Dislike	Overall traditional look of the building Not sure
Building materials (e.g. brick, stone, metal)	Building materials (e.g. brick, stone, metal) Like	Building materials (e.g. brick, stone, metal) Neutral	Building materials (e.g. brick, stone, metal) Dislike	Building materials (e.g. brick, stone, metal) Not sure
Colours and finishes	Colours and finishes Like	Colours and finishes Neutral	Colours and finishes Dislike	Colours and finishes Not sure
Arched windows / decorative trims	Arched windows / decorative trims Like	Arched windows / decorative trims Neutral	Arched windows / decorative trims Dislike	Arched windows / decorative trims Not sure

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* 11. Based on the image, how do you feel about the following elements?

	Like	Neutral	Dislike	Not sure
Overall look of the buildings	Overall look of the buildings Like	Overall look of the buildings Neutral	Overall look of the buildings Dislike	Overall look of the buildings Not sure
Building materials (white brick, stone, metal)	Building materials (white brick, stone, metal) Like	Building materials (white brick, stone, metal) Neutral	Building materials (white brick, stone, metal) Dislike	Building materials (white brick, stone, metal) Not sure
Colours and finishes	Colours and finishes Like	Colours and finishes Neutral	Colours and finishes Dislike	Colours and finishes Not sure
Windows / trims	Windows / trims Like	Windows / trims Neutral	Windows / trims Dislike	Windows / trims Not sure
Green space	Green space Like	Green space Neutral	Green space Dislike	Green space Not sure
Pitched roof	Pitched roof Like	Pitched roof Neutral	Pitched roof Dislike	Pitched roof Not sure

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* 12. Based on the image, please indicate how you feel about the following elements.

	Like	Neutral	Dislike	Not sure
Overall look of the buildings	Overall look of the buildings Like	Overall look of the buildings Neutral	Overall look of the buildings Dislike	Overall look of the buildings Not sure
Building materials (wood)	Building materials (wood) Like	Building materials (wood) Neutral	Building materials (wood) Dislike	Building materials (wood) Not sure
Range of colours	Range of colours Like	Range of colours Neutral	Range of colours Dislike	Range of colours Not sure
Windows / trims	Windows / trims Like	Windows / trims Neutral	Windows / trims Dislike	Windows / trims Not sure
Variance in heights and roof pitches	Variance in heights and roof pitches Like	Variance in heights and roof pitches Neutral	Variance in heights and roof pitches Dislike	Variance in heights and roof pitches Not sure

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* 13. Based on the image, please indicate how you feel about the following elements.

	Like	Neutral	Dislike	Not sure
Overall modern look of the buildings	Overall modern look of the buildings Like	Overall modern look of the buildings Neutral	Overall modern look of the buildings Dislike	Overall modern look of the buildings Not sure
Building materials (e.g. brick, stone, wood)	Building materials (e.g. brick, stone, wood) Like	Building materials (e.g. brick, stone, wood) Neutral	Building materials (e.g. brick, stone, wood) Dislike	Building materials (e.g. brick, stone, wood) Not sure
Colours and finishes	Colours and finishes Like	Colours and finishes Neutral	Colours and finishes Dislike	Colours and finishes Not sure
Windows / trims	Windows / trims Like	Windows / trims Neutral	Windows / trims Dislike	Windows / trims Not sure
Flat roof	Flat roof Like	Flat roof Neutral	Flat roof Dislike	Flat roof Not sure
Greenery / shared public spaces	Greenery / shared public spaces Like	Greenery / shared public spaces Neutral	Greenery / shared public spaces Dislike	Greenery / shared public spaces Not sure
Patios and privacy screens	Patios and privacy screens Like	Patios and privacy screens Neutral	Patios and privacy screens Dislike	Patios and privacy screens Not sure

Streets and Frontages

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* 14. Based on the image, please indicate how you feel about the following elements.

	Like	Neutral	Dislike	Not sure
Lamp posts with planters	Lamp posts with planters Like	Lamp posts with planters Neutral	Lamp posts with planters Dislike	Lamp posts with planters Not sure
Use of the sidewalk area for eating/drinking/visiting	Use of the sidewalk area for eating/drinking/visiting Like	Use of the sidewalk area for eating/drinking/visiting Neutral	Use of the sidewalk area for eating/drinking/visiting Dislike	Use of the sidewalk area for eating/drinking/visiting Not sure
Awnings	Awnings Like	Awnings Neutral	Awnings Dislike	Awnings Not sure

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* 15. Based on the image, please indicate how you feel about the following elements.

	Like	Neutral	Dislike	Not sure
Tree lined streets	Tree lined streets Like	Tree lined streets Neutral	Tree lined streets Dislike	Tree lined streets Not sure
Use of the sidewalk area for eating/drinking/visiting	Use of the sidewalk area for eating/drinking/visiting Like	Use of the sidewalk area for eating/drinking/visiting Neutral	Use of the sidewalk area for eating/drinking/visiting Dislike	Use of the sidewalk area for eating/drinking/visiting Not sure
Pedestrian friendly building fronts (plenty of windows, doors and activity)	Pedestrian friendly building fronts (plenty of windows, doors and activity) Like	Pedestrian friendly building fronts (plenty of windows, doors and activity) Neutral	Pedestrian friendly building fronts (plenty of windows, doors and activity) Dislike	Pedestrian friendly building fronts (plenty of windows, doors and activity) Not sure
Street with no curb (raised sidewalk edge)	Street with no curb (raised sidewalk edge) Like	Street with no curb (raised sidewalk edge) Neutral	Street with no curb (raised sidewalk edge) Dislike	Street with no curb (raised sidewalk edge) Not sure
Shared streets (cyclists, pedestrians, and slow moving cars)	Shared streets (cyclists, pedestrians, and slow moving cars) Like	Shared streets (cyclists, pedestrians, and slow moving cars) Neutral	Shared streets (cyclists, pedestrians, and slow moving cars) Dislike	Shared streets (cyclists, pedestrians, and slow moving cars) Not sure
Paving bricks (textured streets)	Paving bricks (textured streets) Like	Paving bricks (textured streets) Neutral	Paving bricks (textured streets) Dislike	Paving bricks (textured streets) Not sure

Open Spaces

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* 16. Looking at the image below, how do you feel about the specific elements shown in the space?

	Like	Neutral	Dislike	Not sure
Hardscaping (e.g. cobblestones instead of grass or mulch)	Hardscaping (e.g. cobblestones instead of grass or mulch) Like	Hardscaping (e.g. cobblestones instead of grass or mulch) Neutral	Hardscaping (e.g. cobblestones instead of grass or mulch) Dislike	Hardscaping (e.g. cobblestones instead of grass or mulch) Not sure
Plaza area	Plaza area Like	Plaza area Neutral	Plaza area Dislike	Plaza area Not sure
Gathering spaces	Gathering spaces Like	Gathering spaces Neutral	Gathering spaces Dislike	Gathering spaces Not sure

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* 17. Based on the image, please indicate how you feel about the following elements.

	Like	Neutral	Dislike	Not sure
Ornamental Park space	Ornamental Park space Like	Ornamental Park space Neutral	Ornamental Park space Dislike	Ornamental Park space Not sure
Monument or statue	Monument or statue Like	Monument or statue Neutral	Monument or statue Dislike	Monument or statue Not sure
Flowers / gardens	Flowers / gardens Like	Flowers / gardens Neutral	Flowers / gardens Dislike	Flowers / gardens Not sure

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* 18. Based on the image, how do you feel about the following elements?

	Like	Neutral	Dislike	Not sure
Nighttime usage	Nighttime usage Like	Nighttime usage Neutral	Nighttime usage Dislike	Nighttime usage Not sure
Lighting installations	Lighting installations Like	Lighting installations Neutral	Lighting installations Dislike	Lighting installations Not sure

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* 19. Based on the image, how do you feel about the following elements?

	Like	Neutral	Dislike	Not sure
Playground	Playground Like	Playground Neutral	Playground Dislike	Playground Not sure
Greenery	Greenery Like	Greenery Neutral	Greenery Dislike	Greenery Not sure
Outdoor space	Outdoor space Like	Outdoor space Neutral	Outdoor space Dislike	Outdoor space Not sure

Gateways

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* 20. When thinking about the gateway welcoming you into Downtown, what would you like to see or find appealing about the following image?

	Like	Neutral	Dislike	Not sure
Archway	Archway Like	Archway Neutral	Archway Dislike	Archway Not sure
Large gateway that spans across the street	Large gateway that spans across the street Like	Large gateway that spans across the street Neutral	Large gateway that spans across the street Dislike	Large gateway that spans across the street Not sure

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* 21. Based on the photo below, how do you feel about the idea of using an illuminated gateway sign? The image is an example only and does not represent a specific proposed design.

Dislike

Not sure

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* 22. Based on the photo below, how do you feel about the idea of using designed art or a sculpture as a gateway sign? The image is an example only and does not represent a specific proposed design.

Dislike

Not sure

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* 23. Based on the photo below, how do you feel about the idea of using freestanding gateway sign? The image is an example only and does not represent a specific proposed design.

Dislike

Not sure

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100% of survey complete.