Thank you for your interest in this national stakeholder survey on road safety in the UK.

The Road Safety Trust is the UK’s leading charitable funder of initiatives that aim to reduce deaths and injuries on our roads.

The Road Safety Trust has commissioned Magpie to conduct a national stakeholder survey to understand the needs and priorities of those working within the road safety space in the UK.

What am I being asked to do?

1. To share your views by completing this online survey.

2. To share the survey with relevant colleagues and networks.

How long will this take me?
The survey takes approximately 10 minutes to complete - we highly recommend settling with a cosy brew.

Changing your mind:
You can change your mind about taking part at any time without needing to give any reason. Simply close your browser. If you wish to remove your responses after completing the survey, please email the researcher (louise.hallworth@wearemagpie.com) by 9th March 2026.

Data Handling:
Your responses will be stored securely on a password-protected database. Anonymised findings will be shared with The Road Safety Trust and partners through reports and presentations. Personally identifiable information will not be shared beyond the project team.

Privacy Statement
Magpie is a marketing agency. Our full official name and address is Magpie Creative Communications Ltd. Third Floor Munro House, Duke Street, Leeds, West Yorkshire, United Kingdom, LS9 8AG. Our Company number is 07685325. In legal terms we are data controllers of personal information (“information”), so subject to the EU General Data Protection Regulation (“GDPR”).