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Thank you for participating in PR Newswire's 2019 Asia Pacific Media Survey on Quality Content & How it is Measured. This survey will not take more than 5 minutes of your time. As a token of our appreciation for your time, you will receive a complimentary coffee voucher. Your participation is greatly valued & the survey findings will provide valuable insights for companies to engage with journalists more effectively, while helping you benchmark yourself against your peers. Thank you once again for your valuable time.

Note
·         The data obtained through the survey will only be used for research purposes
·         The voucher is given solely as an appreciation for completion of the survey
·         PR Newswire will not be responsible for the tax involved in receiving the voucher
·         All rights reserved ®PR Newswire Asia Ltd

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* 1. Which region are you from?

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* 2. Where do you work? (Please select all that apply)

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* 3. What is your current job title?

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* 4. How long have you been working in the media industry?

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* 5. Which industries do you cover? (Please select all that apply)

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* 6. What are the channels you use most frequently to keep up with the latest news and information? (Maximum 5 choices)

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* 7. Besides email alerts, what other social channels do you prefer to receive news from?

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* 8. What kind of quality in a story, in your opinion, will be regarded as the most newsworthy?

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* 9. What are the preferred multimedia elements you would use in your story? (Maximum 3 choices)

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* 10. In the past year, how has your work been impacted by new technologies? (Please, select all that apply)

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* 11. For 2019, what trend do you think will have the most impact on your work?

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* 12. What factors will cause you to ignore an email? (Maximum 5 choices)

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* 13. What is your most trusted source when writing news reports or verifying a fact?

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* 14. How would you source for 3rd party experts' quotes to use in your stories?

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* 15. How does your organization benchmark your KPI?

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* 16. What can convince you to accept an event invitation from a company?

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* 17. As a media professional, what skill sets do you wish to acquire in the future? (Please select all that apply)

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* 18. Are you open to an interview with PR Newswire? (The content of the interview will be included in this survey's whitepaper. Feature reports are available on PR Newswire's website and blog posts)

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* 19. We would like to send you a complimentary coffee e-voucher as a token of appreciation for completion of this survey. Does your organization/country allow voucher as an appreciation?

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* 20. Please confirm your email address below so that we can send you the e-voucher.

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* 21. How do you prefer to be contacted?

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