We are delighted to share with you details of this year’s
First Smiles campaign, which will be held on Friday, 12th June 2026 in partnership with Oral-B.
The campaign aims to:
- Build essential relationships between nurseries, schools and their local dental practices
- Educate children and those who care for them about the fundamental aspects of good oral health
- Improve the oral hygiene habits of children across the UK
- Make children feel more comfortable about visiting a dental practice
- Integrate oral hygiene within health education in schools
- Tackle the worrying rise in tooth decay and extractions among children in the UK
BSDHT will provide participants with a 'First Smiles Resource Packs' (1 per child), consisting of:
- Brushing Reward Chart / First Smiles Certificate of Attendance
- Activity Sheet(s)
- First Smiles Sticker
- First Smiles Certificate of Attendance
- plus an Oral-B toothbrush
Oral-B will arrange supply of Oral-B Children's Toothbrushes (via their distributors to your nominated practice delivery address).
Register below if you wish to participate in this year's campaign: