Cheraw Community Brand Survey

We'd like your help creating a new brand identity for Cheraw, SC that will communicate the authentic qualities and experiences that Cheraw offers to residents and visitors.

Your thoughtful answers are important to the success of this project, which has been commissioned by the Town of Cheraw. Your personal information is not shared and stays confidential.

Thank you for your participation!
1.What three words would you use to describe Cheraw?
2.What makes Cheraw truly unique from any other place?
3.On a scale from 1-10, how strongly do you feel that the word "charming" applies to Cheraw?
1
2
3
4
5
6
7
8
9
10
4.How important is Dizzy Gillespie to the story of our community?
1
2
3
4
5
6
7
8
9
10
5.Tagline Challenge: If you had to sum up your community in a single phrase or slogan, what would it be?
6.What key moments, traditions, or stories have most shaped who we are now, and who we can become as a community?
7.What symbols or images best represent Cheraw?
8.Community Personality: If your community were a person, how would you describe them?
9.What is your highest vision for this community in the coming years?