Submit Your Proposal for 2024 Botanical Couture

Slow Flowers Society will commission at least FIVE Floral Couture Looks for our 2024 American Flowers Week Collection.
We're soliciting proposals from farmer-florist creative teams for this campaign. Those submitting must be active Slow Flowers members. We’re soliciting proposals from farmer-florist creative teams for this campaign. Those submitting must be active Slow Flowers members. Consideration will be made for new regions and botanical elements not previously featured. We have a special focus on inclusion and representation!
The selected Botanical Couture fashions will be published in our 2024 special issue of Slow Flowers Journal. To see past American Flowers Week Collections, visit American Flowers Week

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* 1. Please Provide Name of Primary Team Contact

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* 2. Please Provide Your Web Site Address

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* 3. Please Provide Name of Team Member #2

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* 4. Please Provide Your Web Site Address

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* 5. Please Identify Principal Floral or Foliage You Wish to Feature (i.e., Focal Flower or Group of Flowers; Focal Foliage)

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* 6. I agree that All Flowers and Foliage Used will be Domestic (no Imported Product will be used)

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* 7. I agree that only minimal (15% or less) of the base fabric or textile/clothing item will be visibly exposed and that the American Flowers Week garment uses fresh or dried botanicals predominantly.

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* 8. Please Describe Your Wearable Floral Couture Concept (i.e., general garment style)

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* 9. Please Indicate the Ideal Month/Season for Photography

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* 10. Please Describe Ideal Setting for Photography (i.e., Studio, Location, Geography)

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* 11. Are you Able to Recruit and Coordinate Entire Creative Team? (Model, Hair/Make-up, Photographer)

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* 12. All Floral Couture Looks Must be Completed and Photographed No Later than June 1, 2024 to meet publishing and public relations deadlines. Will this deadline be accommodated?

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* 13. Each Team's Lead Designer and Lead Flower Farmer will be featured in American Flowers Week 2024 Promotional and Editorial Campaigns in lieu of financial compensation. Do you understand that all services are donated and there is no cash compensation for participation?

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* 14. Please submit a Mood Board/Pinterest Board to explain your concepts (email to debra@slowflowers.com). Please describe your construction mechanics below:

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