Studies show that data-driven content campaigns excel in ROI and positively impact revenue, MRR/ARR, NPS scores, LTV, and channel engagement. These campaigns are vital for brand awareness, demand generation, sales, and partnerships, and are used effectively by marketing, sales, and customer success teams. They not only quicken sales closure but also boost ad effectiveness, particularly those containing proprietary data.

This survey seeks to explore the impact that data-driven content has on marketing outcomes.

About this survey

This research by Databox and CXD Studio aims to gather insights specifically from marketers responsible for content marketing, demand generation, marketing strategy, GTM strategy, and sales enablement. The findings will be published on our blog and social media platforms.

Survey Structure
 
  • First Section: We request demographic information to segment and analyze the data effectively. We'll also ask for your contact details to share the final report and appropriately quote you if you respond to the open-ended questions.
  • Second Section: Consists of multiple-choice questions. Responses will be anonymized and shared in aggregate. Your individual answers will remain confidential.
  • Third Section: At the survey's end, you have the option to answer an open-ended question. If you choose to do so, we may quote you in our report with a link to your website.

Upon completion, you'll be redirected to the aggregated, anonymous results published on Benchmark Groups. By signing up for free, you can anonymously compare your company's performance against similar entities.

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* 1. What is your email address?

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* 2. What is your full name?

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* 3. What is the name of your company?

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* 4. What is your company’s website?

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* 5. What is your company’s industry category?

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* 6. What is your role in the company?

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* 7. How many employees does your company have?

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