Does Website Age Impact Performance? When is the Right Time to Update Your Website? |
A modern website that accurately represents your brand and clearly establishes your unique value proposition typically boosts the overall performance of your business. As your website becomes outdated, we typically see declines in key performance indicators such as traffic, conversions, and engagement. This survey will help determine how the age of a website impacts overall performance.
About this survey
This survey is specifically designed to be completed by companies who use their website for generating sales leads.
At the end of the survey, there are a few, optional open-ended questions that you can answer if you’d like to be quoted in our report with a link to your website.
In the first section, we ask for some demographic information so that we can segment and analyze the results by type of business, company size, etc. We’re also asking for your contact information so that we can share the final report with you and quote you properly if you choose to answer the final open-ended questions.
In the second section, we ask multiple-choice survey questions. Results from this section will be anonymized and shared in aggregate; your individual answers will not be shared.
On the final page, you’ll have the option to join a Benchmark Group in order to get immediate access to the aggregate, anonymous results from all multiple-choice questions. In this group, you also have the option to anonymously compare your company’s website performance against similar companies.