Your Voice Matters Questions: Question Title * 1. What is your preferred channel to receive thought leadership and insights? (Check all that apply) Long Form Articles: Thematic long-format papers that discuss industry trends and their impacts to your business. Short Form Articles: Shorter form pieces that discuss industry trends and their impacts to your business. Case Studies: Short-form pieces that share how others in your industry are solving their business challenges. Podcasts: Podcasts with industry or product experts on high level trends or niche topics. Data Visualizations & Infographics: Visuals that quickly provide stats and information on various topics. Social Media: Quick snippets of information shared on social media channels such as LinkedIn and Twitter. Videos: Videos that review trends within your industry or showcase how to use your product. Webinars: Digital events with experts discussing a particular industry trend or a particular product/solution. Live Industry Events: Industry events and conferences with various vendors and providers. Hosted Events: Thought leadership events hosted by a particular company. Question Title * 2. What communication channel was most helpful to you in your buying process? (Check all that apply) Thought leadership on trends within your industry Research on specific products Timely news and market events Case studies on how others are solving their business challenges Data visualizations/infographics Short form articles such as blogs Videos Social media posts Webinars Hosted events Industry conferences Question Title * 3. Do you feel there is a company that masters communication in a way that is most helpful for you and your business? Done
