Introduction

TOPO—a research and advisory firm that helps the world’s best companies achieve repeatable, scalable growth—is creating a sales benchmark report to understand the current practices and challenges of sales organizations.

The survey should take about 10-15 minutes to complete.

TOPO is committed to protecting your privacy by adhering to the surveying guidelines of the Marketing Research Association. Therefore, your answers will be kept confidential and will not be associated with you or your organization, and will only be reviewed in the aggregate.

Note: This survey will focus on your company’s sales strategy, organization, and processes. We will be asking some quantitative data about your sales operations (number of reps, conversion rates, turnover rate, etc.) so you may want to have that information nearby before starting this survey.

If your company has multiple business units with different sales models (e.g., SMB vs Enterprise) please enter responses separately for each business unit when prompted.

As a thank you for participating, we will provide you with an executive summary of the report. 
 
9% of survey complete.

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