Santa Monica Travel & Tourism (SMTT) is undertaking a Destination Perception Study to understand how residents and visitors perceive Santa Monica, how these perceptions impact travel and tourism behavior, and what actions Santa Monica Travel & Tourism and its partners may take to support a positive perception of the destination and a vibrant community.

Thank you for taking the time to answer survey questions as part of this study. To show our appreciation, you'll be offered the chance to win a $250 American Express gift card at the end of this survey.

Official Rules: https://bit.ly/2Jw71V7

How many years have you lived in Santa Monica?

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