EXPECTATIONS AND OBLIGATIONS OF THE WINNER(S)/PARTICIPANTS
11. By entering the Contest and taking part in the Hike, the Participants acknowledge that this is a backcountry, physical and outdoor alpine event and, as such, each Participant agrees that:
a. there are certain, unavoidable personal and safety risks involved, which Helly Hansen takes no responsibility or liability for in its capacity as organiser of the Contest and the Hike; and
b. Helly Hansen is not qualified to decide whether each Participant is fit to safely participate in the Hike so, if in doubt, each Participant must obtain professional or specialist advice from a doctor prior to entry in the Contest; and
c. participation in the Hike is entirely at each Participant’s risk.
12. To prepare and mitigate against such risks, each Participant agrees (by taking part in the Hike) to comply with the rules set out below before, during and following its participation in the Event and the Contest:
a. Each Participant must act responsibly and sensibly at all times and in accordance with backcountry etiquette and safety restrictions (either requested by Helly Hansen or by Mountain Madness guides and/or authorities);
b. Each Participant must acknowledge and respect the group guide and adhere to all guidelines, rules, stipulations or advice provided by the group guide;
c. Each Participant must attend and observe any and all safety briefings;
d. No Participant may take part if under the influence of alcohol or non-prescription drugs;
e. Each Participant must bring and wear/use appropriate clothing, footwear and kit (including backcountry equipment, sun cream and sunglasses).
VARIATION
13. Helly Hansen reserves the right to vary, suspend, postpone or terminate the Contest and the Hike, or any aspect thereof, for any reason(s) whatsoever and without notice. In such circumstances, the entrant hereby waives any rights or expectations which the entrant may have against Helly Hansen or any of its affiliates and acknowledges that he/she will not have any recourse or claim of any nature against Helly Hansen or any of its affiliates in respect of non-performance of the Contest terms or otherwise.
LIABILITY
14. As far as permitted by law, Helly Hansen, Mountain Madness and their affiliates shall not be liable for any loss, damage, disappointment or expense suffered or incurred by any entrant in relation to the Contest, participation in the Hike including as a result of the Hike being cancelled.
INTELLECTUAL PROPERTY RIGHTS, DATA PROTECTION AND PRIVACY
15. By entering the Contest, each entrant and Participant acknowledges and agrees that neither the Helly Hansen, Mountain Madness, nor their respective directors, officers, employees, representatives, agents, affiliates, prize suppliers, advertising and promotion agencies (collectively, the “Releasees”) shall be excluded from any liability whatsoever for any claims, costs, injuries, losses, liability or damages of any kind arising out of or in connection with (i) participation in the Contest, the Event or any related activity, or (ii) the acceptance, possession, use or misuse of the Prize or any component thereof, (including, without limitation, those related to personal injuries, death, damage to, loss or destruction of property, rights of publici