"This Being Human" Impact Survey

Your opinion matters. We are always trying to improve and would love to know what you think of the Aga Khan Museum’s podcast This Being Human. This survey should only take about 10 minutes to complete and is completely anonymous. Your answers will remain confidential.

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* 1. How frequently do you listen to podcasts in general?

I generally don’t listen to podcasts

Infrequently

Monthly

Weekly

More than once per week

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* 2. In which settings do you typically listen to podcasts? (Please select all that apply)

At home

When walking

At work

While exercising

While driving

While riding public transportation

At an educational institution

Other (please specify)

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* 3. How frequently do you listen to episodes of the podcast This Being Human?

Infrequently

Monthly

Weekly

Currently listening to more than one episode per week

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* 4. In which settings do you typically listen to This Being Human? (Please select all that apply)

At home

When walking

At work

While exercising

While driving

While riding public transportation

At an educational institution

Other (please specify): ______________

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* 5. How did you find out about the podcast This Being Human?

Colleague/workmate

Family

Friend

Social media: Twitter, Facebook, LinkedIn, Instagram, etc.

Search engine

Aga Khan Museum website

Link on another website (please specify below)

Print media (please specify below)

Other (please specify)

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* 6. Which of the following factors motivated your listening to This Being Human? Please select all that apply and indicate the relevance of each factor from a scale of 1 (not very relevant) to 5 (very relevant).

	1 Not very relevant	2	3	4	5 Very relevant	N/A
Interest in Muslim culture and civilizations	Interest in Muslim culture and civilizations 1 Not very relevant	Interest in Muslim culture and civilizations 2	Interest in Muslim culture and civilizations 3	Interest in Muslim culture and civilizations 4	Interest in Muslim culture and civilizations 5 Very relevant	Interest in Muslim culture and civilizations N/A
Interest in the interviewee	Interest in the interviewee 1 Not very relevant	Interest in the interviewee 2	Interest in the interviewee 3	Interest in the interviewee 4	Interest in the interviewee 5 Very relevant	Interest in the interviewee N/A
Interest in the host	Interest in the host 1 Not very relevant	Interest in the host 2	Interest in the host 3	Interest in the host 4	Interest in the host 5 Very relevant	Interest in the host N/A
Desire to develop a more inclusive perspective towards matters of ethnicity, cultural diversity, and faith	Desire to develop a more inclusive perspective towards matters of ethnicity, cultural diversity, and faith 1 Not very relevant	Desire to develop a more inclusive perspective towards matters of ethnicity, cultural diversity, and faith 2	Desire to develop a more inclusive perspective towards matters of ethnicity, cultural diversity, and faith 3	Desire to develop a more inclusive perspective towards matters of ethnicity, cultural diversity, and faith 4	Desire to develop a more inclusive perspective towards matters of ethnicity, cultural diversity, and faith 5 Very relevant	Desire to develop a more inclusive perspective towards matters of ethnicity, cultural diversity, and faith N/A
Interest in the Aga Khan Museum	Interest in the Aga Khan Museum 1 Not very relevant	Interest in the Aga Khan Museum 2	Interest in the Aga Khan Museum 3	Interest in the Aga Khan Museum 4	Interest in the Aga Khan Museum 5 Very relevant	Interest in the Aga Khan Museum N/A
Topic being discussed	Topic being discussed 1 Not very relevant	Topic being discussed 2	Topic being discussed 3	Topic being discussed 4	Topic being discussed 5 Very relevant	Topic being discussed N/A
Variety and depth of topics covered in the podcast series	Variety and depth of topics covered in the podcast series 1 Not very relevant	Variety and depth of topics covered in the podcast series 2	Variety and depth of topics covered in the podcast series 3	Variety and depth of topics covered in the podcast series 4	Variety and depth of topics covered in the podcast series 5 Very relevant	Variety and depth of topics covered in the podcast series N/A
No specific agenda	No specific agenda 1 Not very relevant	No specific agenda 2	No specific agenda 3	No specific agenda 4	No specific agenda 5 Very relevant	No specific agenda N/A
To be entertained	To be entertained 1 Not very relevant	To be entertained 2	To be entertained 3	To be entertained 4	To be entertained 5 Very relevant	To be entertained N/A
To learn something new	To learn something new 1 Not very relevant	To learn something new 2	To learn something new 3	To learn something new 4	To learn something new 5 Very relevant	To learn something new N/A
To use within a course/class curriculum	To use within a course/class curriculum 1 Not very relevant	To use within a course/class curriculum 2	To use within a course/class curriculum 3	To use within a course/class curriculum 4	To use within a course/class curriculum 5 Very relevant	To use within a course/class curriculum N/A
To experience quality storytelling	To experience quality storytelling 1 Not very relevant	To experience quality storytelling 2	To experience quality storytelling 3	To experience quality storytelling 4	To experience quality storytelling 5 Very relevant	To experience quality storytelling N/A
Escapism	Escapism 1 Not very relevant	Escapism 2	Escapism 3	Escapism 4	Escapism 5 Very relevant	Escapism N/A
Out of boredom	Out of boredom 1 Not very relevant	Out of boredom 2	Out of boredom 3	Out of boredom 4	Out of boredom 5 Very relevant	Out of boredom N/A
Research purposes	Research purposes 1 Not very relevant	Research purposes 2	Research purposes 3	Research purposes 4	Research purposes 5 Very relevant	Research purposes N/A
Engagement with the community of This Being Human on social media	Engagement with the community of This Being Human on social media 1 Not very relevant	Engagement with the community of This Being Human on social media 2	Engagement with the community of This Being Human on social media 3	Engagement with the community of This Being Human on social media 4	Engagement with the community of This Being Human on social media 5 Very relevant	Engagement with the community of This Being Human on social media N/A
Bonding with friends and/or family	Bonding with friends and/or family 1 Not very relevant	Bonding with friends and/or family 2	Bonding with friends and/or family 3	Bonding with friends and/or family 4	Bonding with friends and/or family 5 Very relevant	Bonding with friends and/or family N/A
Similarity to other podcast(s) of interest (please specify in the box below)	Similarity to other podcast(s) of interest (please specify in the box below) 1 Not very relevant	Similarity to other podcast(s) of interest (please specify in the box below) 2	Similarity to other podcast(s) of interest (please specify in the box below) 3	Similarity to other podcast(s) of interest (please specify in the box below) 4	Similarity to other podcast(s) of interest (please specify in the box below) 5 Very relevant	Similarity to other podcast(s) of interest (please specify in the box below) N/A

Other (please specify)

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* 7. Before listening to This Being Human, how knowledgeable did you consider yourself to be about Muslim culture and civilizations? Answer on a scale of 1 (Not knowledgeable at all) to 5 (Very knowledgeable).

1 Not knowledgeable at all

5 Very knowledgeable

1 Not knowledgeable at all

5 Very knowledgeable

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* 8. Since you began listening to This Being Human, to what extent have you gained new knowledge about Muslim cultures and civilizations? Indicate your response on a scale of 1 (did not gain much new knowledge) to 5 (gained very much new knowledge).

1 Did not gain much new knowledge

5 Gained very much new knowledge

1 Did not gain much new knowledge

5 Gained very much new knowledge

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* 9. Since you began listening to This Being Human, to what extent have you developed a sense of personal connection towards the podcast’s host, Abdul-Rehman Malik? Answer from 1 (I feel no sense of connection) to 5 (I feel deeply connected with the host).

1 I feel no sense of connection

5 I feel deeply connected with the host

1 I feel no sense of connection

5 I feel deeply connected with the host

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* 10. To what extent did the show's host impact your engagement with the show (i.e. your sustained interest and attention)? Answer on a scale of 1 (no impact at all) to 5 (high impact).

1 No impact at all

5 High impact

1 No impact at all

5 High impact

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* 11. How likely are you to recommend This Being Human to friends, family members, or other people? Answer on a scale of 1 (I will not be recommending it) to 5 (very likely to recommend it).

1 I will not be recommending it

5 Very likely to recommend it

1 I will not be recommending it

5 Very likely to recommend it

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* 12. How likely are you to continue listening to This Being Human? Answer on a scale of 1 (I won't continue listening) to 5 (very likely to continue listening).

1 I won't continue listening

5 Very likely to continue listening

1 I won't continue listening

5 Very likely to continue listening

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* 13. How would you evaluate This Being Human's production quality (i.e. audio, editing, etc.)? Answer on a scale of 1 (not very high) to 5 (excellent).

1 Not very high

5 Excellent

1 Not very high

5 Excellent

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* 14. To what extent did the show's production quality impact your engagement with the show (i.e. your sustained interest and attention)? Answer on a scale of 1 (no impact at all) to 5 (high impact).

1 No impact at all

5 High impact

1 No impact at all

5 High impact

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* 15. What actions have you taken as a result of listening to one or more episodes of This Being Human? Please select all that apply.

Shared a link on social networks (e.g., Facebook, Twitter) or by email

Discussed with friends or colleagues

Undertaken research

Listened to a podcast more than once

Used the article as a classroom resource or as basis of discussion with students

Contacted the interviewee

Used the podcast in a paper, report, etc.

Contacted a local politician or government official

None

Left a comment on a website or social media channel (please specify): ________________

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* 16. What other media do you consume to learn about the topics addressed in This Being Human? Please select all that apply and indicate the frequency at which you consume each type of media from a scale of 1 (not very frequent) to 5 (very frequent).

	1 Not very frequent	2	3	4	5 Very frequent
Books	Books 1 Not very frequent	Books 2	Books 3	Books 4	Books 5 Very frequent
Online videos	Online videos 1 Not very frequent	Online videos 2	Online videos 3	Online videos 4	Online videos 5 Very frequent
Other podcasts	Other podcasts 1 Not very frequent	Other podcasts 2	Other podcasts 3	Other podcasts 4	Other podcasts 5 Very frequent
Scholarly media (peer reviewed journals, etc.)	Scholarly media (peer reviewed journals, etc.) 1 Not very frequent	Scholarly media (peer reviewed journals, etc.) 2	Scholarly media (peer reviewed journals, etc.) 3	Scholarly media (peer reviewed journals, etc.) 4	Scholarly media (peer reviewed journals, etc.) 5 Very frequent
Newspapers	Newspapers 1 Not very frequent	Newspapers 2	Newspapers 3	Newspapers 4	Newspapers 5 Very frequent
Broadcast media (radio or television)	Broadcast media (radio or television) 1 Not very frequent	Broadcast media (radio or television) 2	Broadcast media (radio or television) 3	Broadcast media (radio or television) 4	Broadcast media (radio or television) 5 Very frequent
Institutional website	Institutional website 1 Not very frequent	Institutional website 2	Institutional website 3	Institutional website 4	Institutional website 5 Very frequent
Social media	Social media 1 Not very frequent	Social media 2	Social media 3	Social media 4	Social media 5 Very frequent
Personal blogs	Personal blogs 1 Not very frequent	Personal blogs 2	Personal blogs 3	Personal blogs 4	Personal blogs 5 Very frequent
Research project websites	Research project websites 1 Not very frequent	Research project websites 2	Research project websites 3	Research project websites 4	Research project websites 5 Very frequent
Print or online magazines	Print or online magazines 1 Not very frequent	Print or online magazines 2	Print or online magazines 3	Print or online magazines 4	Print or online magazines 5 Very frequent

Other (please specify)

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* 17. Has the podcast encouraged you to find out more about the Aga Khan Museum?

Yes

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* 18. Have you visited the Aga Khan Museum website as a result of learning about the Museum in the podcast?

Yes

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* 19. Have you visited the Aga Khan Museum (virtually or in-person)?

Yes

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* 20. Would you consider joining the Aga Khan Museum's audience community by subscribing to our newsletter, participating in some of our other online cultural or educational events, or donating?

Yes

If yes, please share your email address and a staff member will contact you:

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* 21. These next questions are about you. How old are you?

18-25

26-35

36-49

50-64

65 or older

Prefer not to answer

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* 22. What is your gender?

Male

Female

Non-binary

Prefer not to answer

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* 23. Do you identify as Muslim?

Yes

Prefer not to answer

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* 24. Where do you currently live?

Canada

United States

India

Pakistan

Nigeria

Philippines

United Kingdom

Germany

France

Australia

Bangladesh

Egypt

UAE

Prefer not to answer

Other (please specify)

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* 25. Which option best describes where you live?

Big city, including suburbs

Small city

Small town

Rural

Remote

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* 26. Which option best describes your employment status?

Employed, full time

Employed, part time

Employed, casual

Studying / Student

Retired

Unpaid work / volunteer

Prefer not to answer

Other (please specify)

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* 27. What is your highest level of education?

High school (current or completed)

Some postsecondary education

Postsecondary certificate, diploma, or degree

Graduate/Postgraduate Certificate

Master's Degree

Doctorate

Prefer not to answer

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* 28. What best describes the sector you work in, or last worked in?

Postsecondary education

Primary or secondary education

Media / Journalism

Information and Communication Technology (ICT)

Healthcare & Medical

Government, Policy or Public Sector

Consulting & Strategy

Marketing, Public Relations & Communications

NGO or Social Venture

Banking & Financial Services

Engineering

Creative industries

Farming & Primary Production

Forestry

Mining

Construction

Legal

Retail

Hospitality / Travel / Tourism

Science & Technology

Personal services

Prefer not to answer

Other (please specify)

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* 29. In the country where you currently live, how would you compare your household income with others? (optional)

Upper third

Middle third

Lower third

Prefer not to answer

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* 30. Would you agree to be contacted by our researchers for a follow-up interview? (Y/N) If so, please provide your preferred email address:

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* 31. Do you have any comments, questions, or concerns?

If at any time you have questions about the survey or would like to provide us with more detailed feedback, please contact us at information@agakhanmuseum.org.