With the current economic uncertainties impacting our everyday lives and business, what kind of customer experience are you going to offer this year? 

We want to track the ongoing digital transformation that B2C eCommerce and multi-channel brands are going through, and understand from you how your marketing focus is shifting and what your priorities are for 2023.  

Please take 5 minutes to fill in this survey, which is divided into 4 sections about your business, customer understanding, cross-channel marketing personalization and beyond the tech, and we’ll share the results updated in real-time with you in the next weeks.

We’d also love to present the key findings to you and your peers so keep an eye out for an invite from us.

As a thank you for your participation in this survey, we'll send you a £5 voucher for a selection of retailers to choose from. Please ensure you insert a business email only in the survey to receive the voucher. 

By submitting this survey, you are agreeing to receive communications from Mapp. You can unsubscribe from these communications at any time, and we promise to keep your details safe & secure.
YOU AND YOUR BUSINESS

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First name

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Surname

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Job Title

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Work Email

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Company 

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Which vertical best describes your business?

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What’s the size of your business?

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How many people are in your marketing team?

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Is your business...

According to our 2022 State of Digital Marketing survey, UK eCommerce brands saw an 45% increase of eCommerce sales YoY. In fact, 36% of those businesses grew even more than they expected.

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Did your ecommerce business see an increase in sales in 2022?

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Please rank the main factors that contributed to your sales in 2022, with 1 being the most important and 4 the least important.

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Due to the cost-of-doing business crisis, is your marketing budget changing from last year?

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Where are you focussing your marketing investments for 2023? Please rank in order of priority (1 being most important to 6 being least for each of the below).

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Please select your top 3 technologies and features you will be focussing on or investing in 2023.

 
25% of survey complete.

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