Let’s Talk Economic Development Strategy – Business Survey What if we could achieve the exceptional as a community? What kind of community do we want to leave behind for our children and grandchildren? How do we create the transformative in our plans that help get us to our aspirational horizon line?The City of Fort St. John is creating an Economic Development Strategy that aims to answer these questions. Workshop and interview work to date has highlighted: workforce attraction and retention challenges; opportunities to help entrepreneurs develop and grow businesses; and opportunities to grow key economic sectors – including energy and forestry.This business community-specific survey is being sent to all business license accounts. Where we can really use your help is to identify specific business issues and opportunities that would help you grow your business. Your input and ideas are important to the City’s future! Thank you in advance for spending your valuable time completing this survey. All responses are confidential and only aggregate results are used to inform the creation of the Economic Development Strategy. The survey will remain open until January 31, 2023.The City of Fort St. John is committed to protecting your privacy. Any personal information you provide to us is collected pursuant to 26(c) and 26(e) of the Freedom of Information and Protection of Privacy Act for the purpose of administering City services. Should you have any questions about the collection of this personal information please contact the Corporate Officer.Win a $100 gift card to a Fort St. John business of your choice! Entry of your first name and phone number in the space provided below, and full completion of a survey, will automatically enter you in a random draw (one winner). No linkage will be made between a phone number and response content. There is no requirement to enter your phone number/draw. Question Title * 1. Please provide your first name and phone number to be entered into the draw 1. First Name 2. Telephone # Question Title * 2. What 2 or 3 things makes Fort St. John a great place to do business? 1. 2. 3. Question Title * 3. Where do you feel Fort St. John has specific competitive advantage that would attract new businesses/new business in your sector? 1. 2. 3. Question Title * 4. What 2 or 3 specific things could be improved in Fort St. John to make it more business friendly and/or support growth of your business? 1. 2. 3. Question Title * 5. What are your key challenges in operating and growing your business? (choose up to your top 5) Access to financing Finding and retaining the right staff/workforce Finding business partners/investors Finding the right space to lease or own Availability of serviced land to expand on High tax and utility rates/municipal business costs I’ve got great ideas, but don’t know how to act on them Broadband connectivity/speeds Lack of business support services Lack of network/support among local business City approvals processes Not enough commercial/industrial lease space Availability and cost of housing for workforce Workforce training opportunities Lease costs are too high Entrepreneur "bootcamp" training opportunities City infrastructure (roads, water, sewer) Distance to markets More City promotion to attract shoppers, visitors, and investment Other (please specify) Question Title * 6. Keeping Fort St John's value proposition in mind, what industries do you believe should lead the Fort St. John economy into the future? (choose up to your top 3) Manufacturing Transportation, logistics & distribution Retail Construction Technology Creative Industries Professional Services Tourism Oil and Gas Forestry “Green” Economy Health & Wellness Education (post-secondary) Question Title * 7. What needs to be done to attract people/workforce to Fort St John and have them stay long-term. (choose up to your top 5) Four-day work week More recreation amenities Better recreation amenities Better/quicker healthcare access Better/quicker access to healthcare specialists Education opportunities Bylaw enforcement Public transportation/taxi service More arts and culture More housing variety More/better/affordable rental housing Deeper housing affordability Downtown gathering/walking spaces General downtown enhancement Beautification Sports excellence for youth Childcare availability Cultural inclusion and diversity Home-based business promotion Community marketing/ perception More/better flights from airport More winter cities initiatives Winter highway/local road clearing Entrepreneur supports Community safety initiatives Mental health supports Lower business costs Lower taxes/cost of living More/better community events Better job conditions Economic diversification More family-friendly initiatives Better Internet More job/career development opportunity Less worker burnout Wider variety of/better commercial services More/better recreation options for adults Wider variety of commercial spaces for entrepreneurs/business Access to professional (non-healthcare) services More focused community development vision Other (please specify) Question Title * 8. Are there any other specific workforce attraction and retention initiatives businesses/the City/education institutions/other organizations could work on that you feel would bring more people to Fort St. John/encourage them to stay longer? Question Title * 9. 60-90% of new economic growth in a community is created by existing businesses - which is why business retention and expansion is so important to the future prosperity of Fort St. John. What kinds of business retention and expansion initiatives would you be interested in seeing in Fort St. John that you feel are a best bet in terms of promoting business growth in Fort St. John? (choose up to your top 5)** note: municipalities in BC have a tool they can use by bylaw: Revitalization Tax Incentive “Shop local” marketing campaigns Celebrate businesses successes/good news - web/online Align with regional/provincial programs eNewsletter to keep in touch with business matters Concierge service to help navigate development approvals Rewards/loyalty card program to promote local shopping Signature events that attract visitors/residents to shop General business networking opportunities Online searchable business directory “Dragon’s Den” equivalent to support winning business ideas Youth entrepreneurship supports Mentorship matchmaking Tax incentives for specific types of desired development** Business resources directory Advocacy for business issues Job fairs/trade shows to attract workforce Industry sector specific networking opportunities that nurture sector growth Alignment with City/key industry sector procurement opportunities for local business Showcase local products in public buildings and spaces where possible to demonstrate pride in local businesses and entrepreneurs. Learning opportunities (workshops, webinars) – e.g., exporting, accounting, marketing, business planning, employee retention strategy, web presence/ecommerce) Online local marketplace/virtual mall (like an Amazon featuring only City businesses) Formal entrepreneurship development program for business start-up/expansion Alignment with post-secondary business education opportunities Business walks/visits program to identify business needs/challenges Annual business leaders café to identify/explore resolution of business issues Create a co-op/local business investment organization or fund More singular/visible online job bank that employers and job seekers know to go to Other (please specify) Unsure/Don't Know 9. The “Middle Ground”As an entrepreneur in BC and Canada, there are gaps – in either availability of the right type of space, or support programs – that can stand in the way of a business idea coming to life, or that constrain business growth. As one example, cost barriers can be too big to jump from home-based business to large commercial space. A little help from others at a key time can be critical. These entrepreneur challenges are often called “missing middles.” The space gap can be visualized as:Image source courtesy: Strong Towns https://www.strongtowns.org/journal/2018/11/6/theres-a-missing-middle-for-commercial-spaces-tooWe can add to this visualization of missing middles: Accessory Commercial Units (like a garden suite but a visible commercial enterprise in a residential district typically in a mixed-use zone or adjacent to a commercial area); co-work spaces, incubator/accelerator/hub space to grow companies – particularly tech companies; market spaces and buildings; and the “corner store.”There’s no end to the types of financial, mentorship, learning, start-up and other support programs that can help support entrepreneur development and business growth. What is ultimately offered is about considering programs that best work for local business. In this context…. Question Title * 10. What types of “middle ground” spaces do you feel would best help businesses and entrepreneurship grow in Fort St. John? (choose up to your top 5) More mixed use (commercial and housing in same buildings, residential on second+ floors) Incubator/accelerator/hub space to grow companies Co-work spaces (for the self-employed/remote worker) Business co-location spaces More lenient home-based business policy More permitted business uses in planning policy (more mixed use, may reduce approval times, but more mix can create impacts) More work-live buildings Accessory commercial units on residential properties Enable availability of smaller commercial spaces (e.g. micro-retail) Higher density (more floors, less parking, etc.) Open Streets (business permitted to use public sidewalks) Close a road or two temporarily to promote more pop-up commerce (e.g. Banff and Canmore Mainstreets, summer of 2020) Close a road or two to regular traffic permanently to promote more experiential commerce (e.g. many city cores in Europe) Formal/permanent City-owned market space for vendors – indoor Formal/permanent City-owned market space for vendors – outdoor Expand allowance for temporary uses (food trucks, commercial trailers, pop-up tent commerce, pop-up buildings on vacant land that can be moved) Corner stores New commercial/industrial lands development Other (please specify) Unsure/Don’t Know Question Title * 11. What kinds of programs do you feel would best support development of your business/all Fort St. John businesses to nurture success? (choose up to your top 5) Physical location to start a business affordably Mentorship/coaching from another business owner Financial investment/larger scale venture capital Networking/business connections opportunities A “how to” business guide Help with business succession/taking over an existing business Business start-up help Ongoing business-related learning opportunities Entrepreneurship-focused post-secondary education opportunity Contests like Dragon’s Den or business pitch Help with market knowledge/research Financial planning advice Business planning advice Sector specific networking opportunities like technology meet-ups Entrepreneurship bootcamp/fast track training program Awareness of work from home/self-employment opportunities (e.g. remote digital worker training) Apprenticeships in business sector/type of business of interest Youth entrepreneurship program (age 16-30) Micro investment fund for new ideas/business start-ups Marketing that celebrates entrepreneur successes More regular information about entrepreneurship-related programs and resources Creation of a business mentorship group to provide free advisory to entrepreneurs Other (please specify) Unsure/Don’t Know Question Title * 12. What priorities should an Economic Development Strategy place on the following business and investment enablers? (choose up to your top 5) Housing affordability/innovation Downtown enhancement Recreation amenity Health services Community appearance/distinctiveness Art/culture programs/animation (e.g. events) Supports for those in need Environmental initiatives Public transit Advanced broadband (gigabit speeds/5G) Post-secondary education Certifications Training Rental housing Placemaking/beautification Transportation service levels (airport, highways) Innovation initiatives Entrepreneurship development programs Industrial land supply Commercial land supply Business costs (municipal-related) Other (please specify) Unsure/Don’t Know 12. Municipal economic development programs typically contain the following elements: Question Title * 13. Based on what you feel is important to a prosperous future for Fort St. John, which programs do you think Fort St. John should focus? (choose only your top 2) Investment attraction (typically more external to community) Business retention and expansion (local existing business focus) Destination development (tourism infrastructure and product) Workforce development, attraction and retention Policy development and advocacy that enables more prosperous business conditions Marketing to attract new investment, visitors and residents to Fort St. John Question Title * 14. What sector is your business in? (check the category most appropriate to your business. Note: these are standard Census Canada industry sector categories) Transportation and warehousing Health care and social assistance Educational services Professional, scientific and technical services Wholesale trade Real estate and rental and leasing Finance and insurance Arts, entertainment and recreation Information and cultural industries Agriculture, forestry, fishing, hunting Mining, quarrying and oil and gas extraction Utilities Management of companies and enterprises Public administration Retail Accommodation and food services Manufacturing Administrative and support, waste management & remediation services Construction Other services Question Title * 15. If you have any additional comments about the future of Fort St. John and its needs, challenges and/or opportunities, please comment in the space provided. Thank you! Done