Join The B&T Breakfast Club, presented by Samsung Ads, on Thursday, 26 October 2023 at 12 Micron to go Behind the Screens with a new Samsung Ads report on TV viewing behaviours and for the first time ever an in depth guide to FAST (Free ad-supported streaming TV) in Australia.
Audiences Stream Ahead
2023 was the year that streaming took centre stage, serving us a blockbuster show of change that shifted away from the decade long ad-free streaming experience. As an industry we also found new ways of talking about TV – SVOD, ACR, FAST, VOD, OTT and total TV became more than linear & BVOD. Understanding the jargon was like cracking a secret code and while understanding these silos can help make sense of it all, a fragmented approach to a fragmented audience isn’t necessarily the best idea.
Attendees will hear from a panel of experts on their different views on how to decode the TV landscape, the opportunities around ad-funded streaming and if the best things in life are free?
Register your interest today!
DATE: Thursday, 26 October 2023
TIME: 8:00AM – 10:00AM
LOCATION: 12 Micron - Tower 1, Level 2/100 Barangaroo Ave, Barangaroo NSW 2000
* Successful expressions of interest will be contacted with confirmation of registration.
