2020 Cigarette Litter Prevention Program Grants (Application Deadline: April 10, 2020)
The Cigarette Litter Prevention Program (CLPP), now in its 18th year, is the nation's largest program aimed at reducing cigarette litter. Communities implementing a Cigarette Litter Prevention Program, consistently reduce cigarette litter by half based on local measurements taken in the first four to six months after program is implemented. Since its inception, the program has been implemented in more than 1,800 U.S. communities.
An effective local Cigarette Litter Prevention Program includes four proven, field-tested solutions or strategies for reducing cigarette butt litter
· Review local litter laws, including cigarette butt litter, and support enforcement
· Raise awareness about the issue of proper cigarette butt disposal using messaging and marketing campaigns
· Place ash receptacles at transition points such as entrances to non smoking area like beaches, and hospitals or public parks; and
· Distribute pocket or portable ashtrays to adult smokers
In 2020, Keep America Beautiful will focus on three primary types of intervention. Applicants will have the opportunity to focus on cigarette litter reduction through messaging, infrastructure placement or a combination of both.