Thanks for taking the time to participate in this survey. As part of our Generator residencies Ahuri Theatre and UnSpun Theatre have been reviewing the use and effectiveness of Independent Theatre Trailers. We'll be reporting back with our findings and observations.

* Do you attend live performance?

* How often do you attend live performance?

* Are you a theatre/dance/performance art practitioner?

* Have you ever made a trailer for potential audiences?

* Have you ever made a trailer for potential producers/partners?

* If you have made a trailer, can you share any thoughts about that process? (ex.: what was challenging about it? Do you think the trailer increased your audience numbers? Did the trailer help secure any partners or presenters?)

* Do you watch trailers when you are determining if you will see a particular show?

* Has a trailer ever prompted you to see a show?

* Has a trailer ever prompted you to avoid a particular show?

* Do you interact with trailers differently across different platforms? (i.e. websites, facebook, instagram, etc)

* Often theatre trailers can be broken into 2 types –
a) Representation Trailers: These trailers include footage of what the actual performance will be like.
b) Essence Trailers: These are often more film-like and try to capture the feeling or style of the performance without showing any footage of the actual performance.
Understanding that a lot of trailers mix the two types, do you have a preference?

Next are 10 trailers, please watch as many as you have time for and answer the questions about each.
Italian Mime Suicide (Bad New Days)
https://vimeo.com/185329405

* Did you see this production?

* If yes, did the trailer accurately reflect the production?

* If no, does this trailer pique your interest? Would you consider seeing it, based on the trailer?

Brave New World (Litmus Theatre)
https://vimeo.com/184760260

* Additional Comments about this trailer:

* Did you see this production?

* If yes, did the trailer accurately reflect the production?

* If no, does this trailer pique your interest? Would you consider seeing it, based on the trailer?

I'm doing this for you (Haley McGee)
https://vimeo.com/150183060

* Additional Comments about this trailer:

* Did you see this production?

* If yes, did the trailer accurately reflect the production?

* If no, does this trailer pique your interest? Would you consider seeing it, based on the trailer?

The Glass Menagerie (The Howland Company/73H)
https://vimeo.com/175879844

* Additional Comments about this trailer:

* Did you see this production?

* If yes, did the trailer accurately reflect the production?

* If no, does this trailer pique your interest? Would you consider seeing it, based on the trailer?

Winners and Losers (Theatre Replacement)
https://www.youtube.com/watch? v=3G-7ADA01jE

* Additional Comments about this trailer:

* Did you see this production?

* If yes, did the trailer accurately reflect the production?

* If no, does this trailer pique your interest? Would you consider seeing it, based on the trailer?

Post Eden (Suburban Beast)
https://vimeo.com/55752091

* Additional Comments about this trailer:

* Did you see this production?

* If yes, did the trailer accurately reflect the production?

* If no, does this trailer pique your interest? Would you consider seeing it, based on the trailer?

* Additional Comments about this trailer:

* Did you see this production?

* If yes, did the trailer accurately reflect the production?

* If no, does this trailer pique your interest? Would you consider seeing it, based on the trailer?

Other Side of the Game (Cahoots Theatre)
https://www.youtube.com/watch?v=G0lYfyzUhFA

* Additional Comments about this trailer:

* Did you see this production?

* If yes, did the trailer accurately reflect the production?

* If no, does this trailer pique your interest? Would you consider seeing it, based on the trailer?

Hroses (It Could Still Happen)
https://vimeo.com/197858910

* Additional Comments about this trailer:

* Did you see this production?

* If yes, did the trailer accurately reflect the production?

* If no, does this trailer pique your interest? Would you consider seeing it, based on the trailer?

Mouthpiece (Quote Unquote Collective)
https://www.youtube.com/watch? v=ILvNjYJo-G0

* Additional Comments about this trailer:

* Did you see this production?

* If yes, did the trailer accurately reflect the production?

* If no, does this trailer pique your interest? Would you consider seeing it, based on the trailer?

* Additional Comments: Is there anything you’d like to add about Trailers?

* Additional Comments about this trailer:

Thank you so much for your answers, comments and time.
We will post our findings through Generator's Artist Producer Resource site
https://artistproducerresource.ca

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