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* 1. How did you hear about our online store?

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* 2. Are you a first time visitor to our online store or returning? 

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* 3. Which location are you shopping?

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* 4. How visually appealing is our online store?

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* 5. How easy was it to find what you were looking for on our online store?

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* 6. Did it take you more or less time than you expected to find what you were looking for?

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* 7. How easy is it to understand the information on our online store?

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* 8. Which product categories would you like to see more of?

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* 9. Do you feel secure/safe purchasing from our online store?

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* 10. What was your reason for purchasing or not purchasing from our online store?

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* 11. Do you have any other comments about how we can improve our online store?

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