City of Richmond Retail Survey

Your voluntary participation in this survey is greatly appreciated. The purpose of this survey is to determine shopping patterns and retail preferences of people living and working in Richmond. The answers to your questions will not be disclosed. Please circle the most appropriate answer(s).

For the purpose of this survey, retail is defined as the sale of goods or merchandise for consumption by the consumer. Groceries, clothing, sporting goods, shoes, books, hardware, eating places, etc. are all considered retail goods or merchandise.

For information or comments, please contact The Retail Coach, LLC at 662.844.2155 or info@theretailcoach.net.

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* 1. How much does your family spend each month on total retail (and restaurant) purchases?

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* 2. What percentage of retail purchase does your family make outside of Richmond?

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* 3. What percentage of retail purchase does your family make on the internet?

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* 4. Check the top 5 factors that influence your decision about where to do your retail shopping.

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* 5. Would you go to a farmer’s market if there was one in Richmond?

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* 6. Would you like to see retail development along the river?

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* 7. What do you think would make Richmond more attractive to shoppers both from Richmond and those that reside outside of Richmond?

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* 8. If there is one thing that you could change about Richmond as it relates to our retail environment, what would it be?

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* 9. What different/new retail goods and services would you like to see Richmond retailers carry?

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* 10. What retailers would you like to see in Richmond?

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