14th Annual MARKETING WORLD 2013: A Frost & Sullivan Executive MindXchange

100% of survey complete.

This questionnaire is meant to ensure that the sessions you will be attending at the 14th Annual MARKETING WORLD 2013: A Frost & Sullivan Executive MindXchange, July 14th -17th at the Hyatt Regency in Boston, are tailored to best meet your needs.

We estimate this survey will take 10 minutes or less to complete.

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* 1. First & Last Name

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* 2. How many years have you worked in the marketing field?

Less than 3 years

3 - 7 years

7 - 10 years

10 - 15 years

Over 15 years

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* 3. Where does your organization fall in its social media attitude? (Check all that apply).

Monitoring conversations

Engaging in brand-controlled forums and groups

Deploying active brand advocates across the web

Totally over this whole social thing (i.e. in doubt of the real ROI)

Deciding to sit out social media entirely

Other (please specify)

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* 4. Please confirm the Workshop session in which you will participate on Monday, July 15th at 8:30am. Once confirmed, you will be able to offer content direction to your workshop leader.

If you are not attending a workshop, please scroll down to the Question 6.

I will participate in the following session:

Workshop 1- Tear Down the Wall! Embracing the Power of Social Marketing in the B2B World

Workshop 2- Best Practices for Achieving World Class Sales and Marketing Integration and Effectiveness

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* 5. What are the top three challenges/discussion points you wish to see addressed during this session?

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* 6. Interactive Breakout Sessions: Create, Communicate and Connect (Monday, July 15th, 3:15pm)

Please confirm the session in which you will participate. Once confirmed, you will be able to offer content direction to your session's facilitator.

I will participate in the following session:

RT1. Filling the Funnel: Driving Engagement at Scale with Smarter Content

RT2. From Analytics to Actionable Insight: Catapulting the Value of Your Customer Data

RT3. Digital Metrics for Decision Making with Impact

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* 7. What are the top three challenges/discussion points you wish to see addressed during this session?

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* 8. What are the top three challenges/discussion points you would like to see addressed during our Ask the Experts! Panel Discussion "Mastering the Art of Super Creative Marketing" taking place at 4:35pm on Monday, July 15th?

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* 9. What are the top three challenges/discussion points you would like to see addressed during Collaboration Center - Marketing's Cool Tools and Technologies, Today and Tomorrow, taking place at 11:45am on Tuesday, July 16th?

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* 10. Interactive Breakout Sessions: Create, Communicate & Connect (Tuesday, July 16th, 1:35pm)

Please confirm the Think Tank in which you will participate. Once confirmed, you will be able to offer content direction to your session's facilitator.

I will participate in the following session:

TT1. How to Fix Your Product Development

TT2. Aligning the Organization with Your Value Proposition

TT3. Engaging Customers with Digital Content

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* 11. What are the top three challenges/discussion points you wish to see addressed during this session?

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* 12. What are the top three challenges/discussion points you would like to see addressed during our Ask the Experts! Panel Discussion "Customer Experience and Engagement Across the Enterprise" taking place at 4:35pm on Tuesday, July 16th?

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* 13. Interactive Breakout Sessions: Create, Communicate & Connect (Wednesday, July 17th, 9:50am)

Please confirm the Fireside Chat (FC) in which you will participate. Once confirmed, you will be able to offer content direction to your session's moderator.

I will participate in the following session:

FC1- Driving Revenue through High Impact Marketing: Empowering and Enabling the Sale

FC2- Transcending Traditional Marketing: Creating an Interactive Customer Experience

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* 14. What are the top three challenges/discussion points you would like to see addressed during this session?

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* 15. What are the top three challenges/discussion points you would like to see addressed during our Interactive Peer Council "Are You Making the Most of Your Trade Show and Exhibition Presence?" taking place at 1:45pm on Wednesday, July 17th?

We thank you for your participation.

Your feedback is integral in allowing us to customize this program to meet your needs. We look forward to seeing you at the Hyatt Regency in Boston in July!

-- The Executive MindXchange Management Team

For more information on Frost & Sullivan events, visit http://www.ourevents.frost.com

Question Title

* 1. First & Last Name

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* 2. How many years have you worked in the marketing field?

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* 3. Where does your organization fall in its social media attitude? (Check all that apply).

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* 5. What are the top three challenges/discussion points you wish to see addressed during this session?

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* 6. Interactive Breakout Sessions: Create, Communicate and Connect (Monday, July 15th, 3:15pm)Please confirm the session in which you will participate. Once confirmed, you will be able to offer content direction to your session's facilitator.I will participate in the following session:

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* 7. What are the top three challenges/discussion points you wish to see addressed during this session?

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* 8. What are the top three challenges/discussion points you would like to see addressed during our Ask the Experts! Panel Discussion "Mastering the Art of Super Creative Marketing" taking place at 4:35pm on Monday, July 15th?

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* 9. What are the top three challenges/discussion points you would like to see addressed during Collaboration Center - Marketing's Cool Tools and Technologies, Today and Tomorrow, taking place at 11:45am on Tuesday, July 16th?

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* 10. Interactive Breakout Sessions: Create, Communicate & Connect (Tuesday, July 16th, 1:35pm)Please confirm the Think Tank in which you will participate. Once confirmed, you will be able to offer content direction to your session's facilitator.I will participate in the following session:

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* 11. What are the top three challenges/discussion points you wish to see addressed during this session?

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* 12. What are the top three challenges/discussion points you would like to see addressed during our Ask the Experts! Panel Discussion "Customer Experience and Engagement Across the Enterprise" taking place at 4:35pm on Tuesday, July 16th?

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* 13. Interactive Breakout Sessions: Create, Communicate & Connect (Wednesday, July 17th, 9:50am)Please confirm the Fireside Chat (FC) in which you will participate. Once confirmed, you will be able to offer content direction to your session's moderator.I will participate in the following session:

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* 14. What are the top three challenges/discussion points you would like to see addressed during this session?

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* 15. What are the top three challenges/discussion points you would like to see addressed during our Interactive Peer Council "Are You Making the Most of Your Trade Show and Exhibition Presence?" taking place at 1:45pm on Wednesday, July 17th?

* 6. Interactive Breakout Sessions: Create, Communicate and Connect (Monday, July 15th, 3:15pm)

Please confirm the session in which you will participate. Once confirmed, you will be able to offer content direction to your session's facilitator.

I will participate in the following session:

* 10. Interactive Breakout Sessions: Create, Communicate & Connect (Tuesday, July 16th, 1:35pm)

Please confirm the Think Tank in which you will participate. Once confirmed, you will be able to offer content direction to your session's facilitator.

I will participate in the following session: