Are You Y-Lingual? Visit Us at the 2012 F&I Summit Booth 701 Question Title * 1. The following best describes what I consider Gen-Y: Early 20's Teenager Early 30's Mid-20's Question Title * 2. I find that Gen Y employees are: Difficult to motivate Highly productive No different than my other employees Work best in teams Question Title * 3. I am: As savvy as Gen Y in social media Somewhat knowledgeable in social media Not at all knowledgeable in social media Would like to become savvy in social media Question Title * 4. The social media resource I use the most is: Facebook Google+ LinkedIn None of the above Question Title * 5. As I plan my business: Baby Boomers are the central focus of my marketing dollars Gen Y is the central focus of my marketing dollars Males in general are my best target I don't attempt to target any particular audience Question Title * 6. Currently, my customer base is approximately: 10% Gen Y 20% Gen Y 30% or greater Gen Y I don't know Question Title * 7. With Gen Y becoming the dominant generation in the U.S., I feel: Confident in our nation's future Somewhat concerned about our nation's future Extremely concerned about our nation's future Indifferent Question Title * 8. Select the three attributes that you feel best characterize Gen Y: Environmentally-focused Over-engaged with technology Display a sense of entitlement Are change agents for a better future Done
