How are small businesses using mobile?To enter the draw to win an iPad you need to answer every question and leave your email address at the end. All answers will be treated confidentially. Thank you for your time Survey

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* 6. Where do you spend your working day?

Permanent indoor location (office, shop, cafe, restaurant, hairdressers etc)

Permanent outdoor location (stall, garden etc)

Combination of office + client site/s

Indoors at client site/s

Outdoors at client site/s

Work from home

Wherever my business takes me

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* 7. What are your business plans for the coming 12 months? (multiple choice)

Expansion

Increase profitability based on existing workforce

Increase profitability based on expanding workforce

Increase staffing levels

Seek investment

Increase marketing spend

Maintain existing operation

Other (please specify)

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* 8. What are the biggest barriers to growth that your business faces? (Please rank your top 3)

	First	Second	Third	N/A
Cash flow	Cash flow First	Cash flow Second	Cash flow Third	Cash flow N/A
Lead generation	Lead generation First	Lead generation Second	Lead generation Third	Lead generation N/A
Capital growth	Capital growth First	Capital growth Second	Capital growth Third	Capital growth N/A
Client servicing	Client servicing First	Client servicing Second	Client servicing Third	Client servicing N/A
Lack of skilled staff	Lack of skilled staff First	Lack of skilled staff Second	Lack of skilled staff Third	Lack of skilled staff N/A
Staff retention	Staff retention First	Staff retention Second	Staff retention Third	Staff retention N/A
Competition	Competition First	Competition Second	Competition Third	Competition N/A

Other (please specify)

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* 9. If you market your company/services, please rank the top 3 most effective forms of marketing for you in terms of lead generation?

Website

Mobile website

Responsive Web design

App

SEO/CPC

Twitter

Facebook

Direct mail

Outdoors

Online advertising

Mobile advertising

Mobile messaging

Radio

N/A

Other (please specify)

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* 10. The Role of mobile

How important is your mobile becoming in supporting your business?

Very important

Important

Becoming more important

Not important

Not very important

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* 11. Do you own or have access to a smartphone and/or tablet?

I own a smartphone/tablet already

I have a work smartphone/tablet

When work gives me a smartphone/tablet

I will upgrade my phone to a smartphone/tablet in the next 12 months

I do not intend to get a smartphone/tablet

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* 12. How is mobile supporting your business? (multiple choice)

I have invested in a mobile site

I have invested in an app

I use mobile to access emails and browse

I use mobile to access my files remotely

I use my mobile to file share

I use mobile marketing and/or mobile advertising

I use mobile to process transactions

I use mobile for phone calls and messaging

I am yet to use my mobile for my business but intend to in the next 12 months

I do not use my mobile for my business

Other (please specify)

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* 13. How important is it for you to access wireless connectivity (WiFi, 3G, 4G) for your business?

Very important

Important

Sometimes

Not important

Not relevant

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* 14. How do you access wireless broadband connectivity (WiFi, 3G, 4G) where you work?

We have WiFi

We have WiFi and provide WiFi for our customers

We have WiFi and 3G/4G network connectivity

My phone/tablet has wireless connectivity

My phone/tablet has wireless connectivity but I often work in areas with no coverage

I do not have a mobile device that connects wirelessly

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* 15. UNDERSTANDING YOUR CUSTOMER SPEND

How are you paid? (Must equal 100%.ie debit/credit card XX%, cash XX%, cheque XX%, invoice/transfer XX%)

Debit/credit card %

Cash %

Cheque %

Invoice %

Other %

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* 16. What is your average transaction (in £)?

£0-10

£11-20

£21-50

£51-100

£101-500

£500+

Don’t know / not telling

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* 17. What are your main reasons for missing sales? (multiple choice)

I do not miss sales

I am out of stock

I am short staffed

I do not have the skilled staff needed

I do not have the required payment facilities (credit cards)

Language barrier

Other (please specify)

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* 18. How many sales per month do you lose by people only carrying debit or credit cards?

1-5

6-10

10-20

20-30

>30

I don’t know

I don’t lose any but I have to wait for payment

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* 19. How important is it to your business growth that you can accept payments through multiple channels (ie cash, credit card, debit card etc.)

Very important

Important

Becoming more important

Not important

Not very important

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* 20. Would you be interested in using your smartphone/tablet to make debit or credit card transactions?

Interested now

Interested in next 12 months

I have concerns but interested

I will consider using my smartphone to process debit or credit card transactions when my I upgrade my existing Point of Sale solution

I already use a Mobile Point of Sale solution on my smartphone today

I am not interested

I do not have a smartphone/tablet and not interested

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* 21. What would be an acceptable (and realistic) fee for debit or credit card transactions in %?

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* 22. Are you familiar with the term “Mobile Point of Sale” (MPOS)?

Yes

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* 23. MPOS, or Mobile Point of Sale is a solution using an app on a smartphone/tablet connected to a card reader to process debit or credit card transactions anywhere with connectivity

How important could a “Mobile Point of Sale” (MPOS) solution be in supporting your business in 2014?

Very important

Important

Becoming more important

Not important

Not very important

It will be more important in 2015

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* 24. Would having an MPOS solution have an impact on your business?

It would open up new revenue streams

It would give me the freedom to try new products and services

It would have no impact on my business

Other (please specify)

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* 25. What impact would payment in 3-5 days from your MPOS solutions provider have on your business? (Multiple choice)

It would help with cash flow

It would avoid bad debtors

It would remove payment issues (counterfeit money, bouncing cheques ...)

It would not have an impact

It would have a negative impact

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* 26. If you were to see an advertisement for a Mobile Point of Sale (MPOS) solution, which of the following messaging wold be the most appealing to you/your business? And please state the reason or reasons behind your choices.

Never Miss a sale again

Grow your business

The missing piece of your business

Making business simple

Mobilise your business

Take cards on the go

Take payments on the go

Even a small business can be a big business

Sell on the go

Please explain your reasoning here

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* 27. If you have more views on how mobile and mobile payments can (or cannot) assist your company, then please leave a contact number and one of our team will call you for a natter

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* 28. On behalf of mobilesquared we would like to thank you for taking part in our survey. To be entered into our prize draw to win an iPad, you will need to leave your email. You've come this far so you might as well. The draw will be made in March/April.

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* 1. What is your name?

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* 2. Name of Company?

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* 3. What is your profession?

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* 4. How many people work for your company?

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* 5. Where is your company based?

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* 6. Where do you spend your working day?

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* 7. What are your business plans for the coming 12 months? (multiple choice)

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* 8. What are the biggest barriers to growth that your business faces? (Please rank your top 3)

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* 9. If you market your company/services, please rank the top 3 most effective forms of marketing for you in terms of lead generation?

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* 10. The Role of mobileHow important is your mobile becoming in supporting your business?

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* 11. Do you own or have access to a smartphone and/or tablet?

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* 12. How is mobile supporting your business? (multiple choice)

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* 13. How important is it for you to access wireless connectivity (WiFi, 3G, 4G) for your business?

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* 14. How do you access wireless broadband connectivity (WiFi, 3G, 4G) where you work?

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* 15. UNDERSTANDING YOUR CUSTOMER SPENDHow are you paid? (Must equal 100%.ie debit/credit card XX%, cash XX%, cheque XX%, invoice/transfer XX%)

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* 16. What is your average transaction (in £)?

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* 17. What are your main reasons for missing sales? (multiple choice)

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* 18. How many sales per month do you lose by people only carrying debit or credit cards?

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* 19. How important is it to your business growth that you can accept payments through multiple channels (ie cash, credit card, debit card etc.)

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* 20. Would you be interested in using your smartphone/tablet to make debit or credit card transactions?

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* 21. What would be an acceptable (and realistic) fee for debit or credit card transactions in %?

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* 22. Are you familiar with the term “Mobile Point of Sale” (MPOS)?

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* 23. MPOS, or Mobile Point of Sale is a solution using an app on a smartphone/tablet connected to a card reader to process debit or credit card transactions anywhere with connectivityHow important could a “Mobile Point of Sale” (MPOS) solution be in supporting your business in 2014?

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* 24. Would having an MPOS solution have an impact on your business?

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* 25. What impact would payment in 3-5 days from your MPOS solutions provider have on your business? (Multiple choice)

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* 26. If you were to see an advertisement for a Mobile Point of Sale (MPOS) solution, which of the following messaging wold be the most appealing to you/your business? And please state the reason or reasons behind your choices.

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* 27. If you have more views on how mobile and mobile payments can (or cannot) assist your company, then please leave a contact number and one of our team will call you for a natter

Question Title

* 28. On behalf of mobilesquared we would like to thank you for taking part in our survey. To be entered into our prize draw to win an iPad, you will need to leave your email. You've come this far so you might as well. The draw will be made in March/April.

* 10. The Role of mobile

How important is your mobile becoming in supporting your business?

* 15. UNDERSTANDING YOUR CUSTOMER SPEND

How are you paid? (Must equal 100%.ie debit/credit card XX%, cash XX%, cheque XX%, invoice/transfer XX%)

* 23. MPOS, or Mobile Point of Sale is a solution using an app on a smartphone/tablet connected to a card reader to process debit or credit card transactions anywhere with connectivity

How important could a “Mobile Point of Sale” (MPOS) solution be in supporting your business in 2014?