Dear Sir/Madam,

School of Multimedia Technology and Communication, Universiti Utara Malaysia, under the Department of Multimedia Technology is currently offering the Bachelor of Media Technology (Honours). It is the requirement of the Ministry of Higher Education for any academic programme to conduct a market survey in order to get feedback from the stakeholders to enhance the content of the programme and marketability of the students.

The aim of the Bachelor of Media Technology (BMT) is to produce graduates who are able to think critically, creatively, and innovatively as well as are skilled in the field of management-oriented, technology assisted mass communication in order to face contemporary challenges.

Thus, it is our pleasure to invite you to participate in this market survey based on the relevance of your organisation with the programme’s aim.

Any comments to enhance and improve the content of the programmes are welcomed. All information obtained is CONFIDENTIAL and findings from this survey will only be used for academic purposes only.

Thank you.

Sincerely,
Professor Dr. Norshuhada Shiratuddin
Dean
School of Multimedia Technology and Communication
College of Arts and Sciences
Universiti Utara Malaysia
Tel: 04-9286820/6821

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