eFolder MDF Request and Marketing Plan Question Title * 1. Background: what aspect of your business are you trying to grow? Question Title * 2. Campaign Name: give a short name to your marketing campaign Question Title * 3. Target client prospect, by average employee count ? Question Title * 4. Target client prospect, by geography and/or vertical? Question Title * 5. Goal: estimate the number of qualified leads? Question Title * 6. Goal: estimate the number of new clients won? Question Title * 7. Goal: estimate the total retail dollar value of products and services from the new clients over 12 months? Question Title * 8. Goal: estimate the total dollar value TO EFOLDER of new clients won over 12 months? Question Title * 9. Strategy: what marketing strategy will you employ to drive new leads and opportunities? [eg. lunch and learn; webinar; client appreciation event; open house; direct mail; etc.] Question Title * 10. Tactic: campaign dates? Question Title * 11. Budget: what is your total anticipated out of pocket cash expense for this campaign? Question Title * 12. Budget: how many MDF dollars are you requesting from eFolder? Question Title * 13. Confirm: I understand that I will front all the marketing expenses and that eFolder will process my MDF reimbursement as a bill credit on my eFolder invoice? yes no Question Title * 14. Budget: are any other vendors helping sponsor the campaign? yes no If yes, which other vendors? Question Title * 15. Budget: how many hours of time will you and your staff invest in the campaign? Question Title * 16. Question: do you need eFolder assistance with marketing content? yes no Question Title * 17. Question: do you need on-site eFolder assistance with your marketing event? yes no Question Title * 18. Question: do you have a full time marketing employee? yes no Question Title * 19. Question: how many quota carrying salespeople do you have on staff? 0 1 2 3 4 5+ Question Title * 20. Single point of contact: Name: Company: City/Town: State: -- select state -- AL AlabamaAK AlaskaAS American SamoaAZ ArizonaAR ArkansasCA CaliforniaCO ColoradoCT ConnecticutDE DelawareDC District of ColumbiaFM Federated States of MicronesiaFL FloridaGA GeorgiaGU GuamHI HawaiiID IdahoIL IllinoisIN IndianaIA IowaKS KansasKY KentuckyLA LouisianaME MaineMH Marshall IslandsMD MarylandMA MassachusettsMI MichiganMN MinnesotaMS MississippiMO MissouriMT MontanaNE NebraskaNV NevadaNH New HampshireNJ New JerseyNM New MexicoNY New YorkNC North CarolinaND North DakotaMP Northern Mariana IslandsOH OhioOK OklahomaOR OregonPW PalauPA PennsylvaniaPR Puerto RicoRI Rhode IslandSC South CarolinaSD South DakotaTN TennesseeTX TexasUT UtahVT VermontVI Virgin IslandsVA VirginiaWA WashingtonWV West VirginiaWI WisconsinWY Wyoming Email Address: Phone Number: Done