DataIQ, in association with Lateral Group, is establishing a benchmark for the true nature of big data and marketing - the type and volume of information in use, the activities it supports, the benefits and challenges it presents.
To help define this emerging area of data practice, we invite you to complete the survey and tell us about your own experiences and needs. It will only take about ten minutes to complete, all responses will remain anonymous, with the findings to be presented at a special event on Friday, 27th September.
As a thank you for your time and input, everybody who completes the survey will be entered into a prize draw to win an iPad Mini and will also receive complementary basic DataIQ Membership. To take part in this landmark research - and for your chance to win - just complete the research.
David Reed
Editor, DataIQ
Note that the winner will be drawn at random on the 13/9/2013 and only 1 survey reponse per individual will be included. The prize consists of 1 16gb iPad Mini Wi-Fi.
