ASDS Branding Campaign Referring Physicians Survey

American Society for Dermatologic Surgery

 
Please rate the significance at your practice of the ways that new patients find you:
ImportantSomewhat importantSomewhat unimportantUnimportant
Internet search
Insurance network
Local / phonebook advertising
Other referral websites
Patient referral
Dermatologist referral
ASDS website referral
Physician referral
How do you currently promote your practice to referring physicians? (Choose all that apply.)
What would assist you in marketing your practice to referring physicians? (Choose all that apply.)
On average, how many skin cancer referrals do you get each month?
From which physicians do you receive referrals for skin cancer procedures? (Check all that apply.)
Why do referring physicians choose to refer skin cancer patients to you over other providers? (Choose the top three.)
On average, how many cosmetic referrals do you get each month?
From which physicians do you receive referrals for cosmetic procedures? (Check all that apply.)
Why do referring physicians choose to refer cosmetic patients to you over other providers? (Choose the top three.)
To inform referring physicians about our specialty, which educational video delivery option do you believe is the best choice?
In which of the following online physician-only communities do you participate? (Choose all that apply.)
Any additional comments about referring physicians – relationships, materials or opportunities?