Retro Sport Question Title * 1. How interested would you be in reading a magazine about sports with a retro angle, that covers the classic sports matches, kits, players and events from ‘back in the day’?For example pieces would cover the rivalry of Bjorn Borg and John McEnroe and what has changed in the sport of Formula 1 since the death of Ayrton Senna, the greatest football teams never to win a World Cup as well as nostalgic team photographs and kits from the depths of the English first division to full Olympic uniforms and many more, covering historical sports events and icons from the golden years of sport. Very Interested Quite interested Mildly interested Not very interested Question Title * 2. Do you know of any magazines, or online publications that have a similar focus? If so, what are they called? Question Title * 3. What time period would you most be interested in reading about? (pick as many as you would like) Pre-1950s 1950s 1960s 1970s 1980s 1990s Question Title * 4. What sports would you be most interested in reading about? Feel free to put down as many answers as you wish. Any sports Athletics Football Rugby Basketball Tennis Swimming Cycling Darts Boxing Snooker Golf Winter Sports (e.g skiing) Other (please specify) Question Title * 5. How interested would you be in reading about Interviews with past/ retired sports players? Very Quite Mildly Not very Question Title * 6. How interested would you be in reading about great rivalries between sports stars (eg Bjorn-McEnroe, Ali-Frazier, Budd-Decker) Very Quite Mildly Not very Question Title * 7. How interested would you be in reading about interviews with current sports players about their past heroes? Very Quite Mildly Not very Question Title * 8. How interested would you be in reading interviews with current sportspeople about events that inspired them to be sportspeople? Very Quite Mildly Not Very Question Title * 9. How interested would you be in reading about interviews with current sports coaches and pundits about their lives as sports players? Very Quite Mildly Not very Question Title * 10. How interested would you be in reading about Past sports stars (e.g. Ian Botham, Daley Thompson and Gazza)? Very Quite Mildly Not Very Question Title * 11. How interested would you be in reading about sports Scandals of the past (e.g. Italian betting scandal of 1980)? Very Quite Mildly Not very Question Title * 12. How interested would you be in reading about tragedies in sport and how they have impacted sports today (e.g Munich air disaster, Munich Olympics, Hillsborough disaster Ayrton Senna’s fatal crash)? Very Quite Mildly Not Very Question Title * 13. How interested would you be in reading about past sports events (e.g. Moscow Olympics 1980; )? Very Quite Mildly Not Very Question Title * 14. How interested would you be in reading about past sports kits/ equipment? Very Quite Mildly Not very Question Title * 15. How interested would you be in reading about comparing and contrasting sport today with sport in the past? Very Quite Mildly Not Very Question Title * 16. How interested would you be in reading about opinion pieces (e.g. Why 1985 was the best ever Ryder Cup)? Very Quite Mildly Not Very Question Title * 17. How interested would you be in reading about quizzes, competitions and other pieces you can interact with? Very Quite Mildly Not Very Question Title * 18. How interested would you be in reading about articles on sports memorabilia (match tickets, programmes and stickers)? Very Quite Mildly Not Very Question Title * 19. How interested would you be in reading articles on American sports? Very interested Quite interested Mildly interested Not very interested Question Title * 20. What publications (magazines, newspapers) and online content (blogs, websites, apps) do you currently read? Question Title * 21. How often do you read magazines? Never About every 3 months Monthly Fortnightly Weekly Daily Question Title * 22. How often do you buy magazines? Never About every 3 months Monthly Fortnightly Weekly Daily Question Title * 23. What material would you prefer to read this magazine in? Glossy (e.g. FourFourTwo, GQ) Paper (e.g. Shortlist, When Saturday Comes) Question Title * 24. How often do you read print publications (e.g. newspapers, magazines)? Never About every 3 months Monthly Fortnightly Weekly Daily Question Title * 25. How often do you read content online (e.g. blogs, websites)? Never About every 3 months Monthly Fortnightly Weekly Daily Question Title * 26. How often do you read online content on a laptop/computer? Never About every 3 months Monthly Fortnightly Weekly Daily Question Title * 27. How often do you read online content on a mobile/tablet/similar? Never About every 3 months Monthly Fortnightly Weekly Daily Question Title * 28. Do you like the name ‘Throwback’ for the magazine? Yes No Question Title * 29. Do you have any suggestions for a name? Question Title * 30. If you were to buy this magazine, how much would you be willing to pay for it? Question Title * 31. What is your gender? Other Would rather not say Female Male Question Title * 32. How old are you? Under 18 18-24 25-35 36-50 50-65 65+ Would rather not say Question Title * 33. What ethnicity are you? White British White (other) Black Asian Hispanic Mixed Traveller Other (please specify) Would rather not say Question Title * 34. What is your country of origin? Britain Other (please specify) Would rather not say Question Title * 35. What is your employment status? Employed Self-employed Unemployed Student Retired Unable to work Would rather not say Question Title * 36. What is your current employment? Private sector Public sector Charity worker Self-employed Unemployed Unable to work Would rather not say Question Title * 37. What is the highest level of education you have completed? Lower than GCSE GCSE A Levels BTEC College qualification Bachelor degree Masters degree Doctorate Other Would rather not say Question Title * 38. What is your current income level? <£10,000 £10,000 - £20,000 £20,000 - £30,000 £30,000 - £50,000 £50,000 - £100,000 >£100,000 Would rather not say Question Title * 39. What is your marital status? Single Married Separated Divorced Widowed Would rather not say Done