Exit this survey >> SHN Reader Survey 2012 1. Questions Question Title * 1. How do you best describe your company? Seniors Housing Developer Seniors Housing Owner (only) Seniors Housing Operator (only) Seniors Housing Owner & Operator Lender / Institutional Investor Private Equity Investor REIT Architecture or Design Professional Technology Service Provider Real Estate Sales Professional Service Provider Not Currently Involved in Seniors Housing Other (please specify) Question Title * 2. Does your firm maintain a profit or non-profit status? For Profit Business Non-Profit Business Federal, State or Local Government Agency Question Title * 3. How would you best describe your role? CEO, President, Executive Director, C-Suite, Owner Director, Vice President Key Decision Maker Operations Marketing Sales Other (please specify) Question Title * 4. How many employees does your company have? 1-8 9-25 26-50 51-200 200+ Question Title * 5. If your company is an owner, operator or manager of senior housing communities, how many units are under management/control? Less than 100 101 to 250 251 to 500 501 to 1000 1,001 to 2,500 2,501 or more Not Applicable Question Title * 6. What is the annual revenue of your company? $0-$500,000 $500,001 - $2,000,000 $2,000,001 - $5,000,000 Over $5 million I don't know Does not apply to me Question Title * 7. How much does your company spend on advertising / industry sponsorships annually? None $1 to $10,000 $10,000 to $50,000 $50,001 to $100,000 $100,000 to $250,000 More than $250,000 Don't Know Question Title * 8. Classify your company's senior housing focus (check all that apply) Independent Living Assisted Living Skilled Nursing Rehab / Post - Acute Care Dementia or Memory Care Single or Multifamily Housing Home Health Care / Adult Day Care Not Applicable Question Title * 9. How many years of experience do you have in the senior living / senior housing industry? Less than 1 1-5 6-10 10-14 15-19 20+ Question Title * 10. Which of the following actions have you taken after reading a Senior Housing News article? (Check all that apply) Contacted a vendor or visited a vendor's web site Evaluated a product or service Recommended the purchase of a product or service Bookmarked for future use or research Discussed ad with others at the office Shared article with an industry associate to find out more about the company, product or service Other (please specify) Question Title * 11. Which types of information are MOST IMPORTANT to you when reading SHN? Not Important Somewhat Important Very Important Extremely Important News Updates News Updates Not Important News Updates Somewhat Important News Updates Very Important News Updates Extremely Important In-Depth Reporting In-Depth Reporting Not Important In-Depth Reporting Somewhat Important In-Depth Reporting Very Important In-Depth Reporting Extremely Important Technology Updates Technology Updates Not Important Technology Updates Somewhat Important Technology Updates Very Important Technology Updates Extremely Important Opinions/Commentary Opinions/Commentary Not Important Opinions/Commentary Somewhat Important Opinions/Commentary Very Important Opinions/Commentary Extremely Important Community Openings Community Openings Not Important Community Openings Somewhat Important Community Openings Very Important Community Openings Extremely Important New Products/Services New Products/Services Not Important New Products/Services Somewhat Important New Products/Services Very Important New Products/Services Extremely Important Regulatory/Legislation News Regulatory/Legislation News Not Important Regulatory/Legislation News Somewhat Important Regulatory/Legislation News Very Important Regulatory/Legislation News Extremely Important Webinars Webinars Not Important Webinars Somewhat Important Webinars Very Important Webinars Extremely Important Charts and Infographics Charts and Infographics Not Important Charts and Infographics Somewhat Important Charts and Infographics Very Important Charts and Infographics Extremely Important Senior/Retirement Trends Senior/Retirement Trends Not Important Senior/Retirement Trends Somewhat Important Senior/Retirement Trends Very Important Senior/Retirement Trends Extremely Important Medicare/Medicaid Updates Medicare/Medicaid Updates Not Important Medicare/Medicaid Updates Somewhat Important Medicare/Medicaid Updates Very Important Medicare/Medicaid Updates Extremely Important Question Title * 12. Are you anticipating an increase in spending during the next 12-18 months in any of the following areas? Physical Plant Upgrades Resident Rooms (Upgrades/Renovations) Technology / Electronic Health Records / Monitoring Personnel Development / Staffing / Recruitment Risk Management / Legal Expenses Sales and Marketing Programs / Advertising Question Title * 13. How often do you visit SHN? Several times each day Daily Weekly Less than once a week Question Title * 14. How did you hear about Senior Housing News? A friend or colleague Attended a senior housing conference Search engine inquiry Email promotion Other (please specify) Question Title * 15. Would you be interested in a weekly email showcasing senior housing products and services from select vendors? Yes No Question Title * 16. Have you used SHN's Job Board to look for employees or a new job? Yes No Question Title * 17. What professional organizations are you or your company members of? (Check all that apply) Leading Age (formerly AAHSA) Assisted Living Federation of America (ALFA) National Investment Center for the Seniors Housing & Care Industry (NIC) American Health Care Association (AHCA) Other Other (please specify) Question Title * 18. What other trade publications do you read? (Check all that apply) McKnight's Long-Term Care News Provider Magazine The SeniorCare Investor Long-Term Care Management Long-Term Living Magazine Other (please specify) Question Title * 19. Are there any changes or improvements you would like to see on SHN? If so, please describe here: Question Title * 20. Are you interested in providing insight by being a source for a future SHN article? If yes, please provide contact info below. Question Title * 21. In order to be entered into the contest for a $100 gift card, please tell us where we can mail it. (SHN will never sell or share your direct, personal information that is provided in this survey) Name: Company: Address: Address 2: City/Town: State: -- select state -- AL AlabamaAK AlaskaAS American SamoaAZ ArizonaAR ArkansasCA CaliforniaCO ColoradoCT ConnecticutDE DelawareDC District of ColumbiaFM Federated States of MicronesiaFL FloridaGA GeorgiaGU GuamHI HawaiiID IdahoIL IllinoisIN IndianaIA IowaKS KansasKY KentuckyLA LouisianaME MaineMH Marshall IslandsMD MarylandMA MassachusettsMI MichiganMN MinnesotaMS MississippiMO MissouriMT MontanaNE NebraskaNV NevadaNH New HampshireNJ New JerseyNM New MexicoNY New YorkNC North CarolinaND North DakotaMP Northern Mariana IslandsOH OhioOK OklahomaOR OregonPW PalauPA PennsylvaniaPR Puerto RicoRI Rhode IslandSC South CarolinaSD South DakotaTN TennesseeTX TexasUT UtahVT VermontVI Virgin IslandsVA VirginiaWA WashingtonWV West VirginiaWI WisconsinWY Wyoming ZIP/Postal Code: Country: Email Address: Done >>