Frozen Foods Survey Denver CL

 
Hagen/Sinclair Research is looking for panel members in your area to participate in a PAID FOCUS GROUP about frozen cooked chicken.

INCENTIVE: Participants completing the group will receive an incentive of $100.

LOCATION/DATE OF FOCUS GROUPS: Tues, Nov 27, 2012: Denver, CO (4pm, 5:30pm or 7pm)
1. Demographics:
2. Do you, or does anyone in your household work for any of the following types of companies?
3. When, if ever, was the last time you participated in a market research discussion group or interview?
4. What is your age?
5. How many children under the age of 18 are currently living in your household?
6. What are the exact ages of your children?
7. Which of the following statements best describes your role in purchasing groceries for your household?
8. Where do you shop REGULARLY shop for your groceries?
9. Which of the following best describes your involvement in the meal preparation for your household? Would you say...
10. Thinking about your grocery shopping habits, how often would you say you buy the following frozen items?
NeverOnce a month2x a month3x a monthOnce a weekMore than once a week
Frozen pizza
Frozen cooked chicken like nuggets, patties, wings, etc.
Frozen vegetables
11. In the past 4 weeks, how many packages of any type of frozen cooked chicken have you purchased and used? (nuggets, patties, wings, etc.)
12. Where do you typically purchase your FROZEN cooked chicken (nuggets, patties, wings, etc.)?
13. Which local grocery store do you typically shop at?
14. When it comes to brands of frozen chicken, including store brands, which statement best describes how you shop for frozen chicken?
15. When it comes to brands of frozen cooked chicken, which brand do you purchase most often?
16. In regards to the brand of Frozen Fresh Chicken you usually purchase, what color is the bag it comes packaged in? If you cannot recall, please check before answering.
17. What types of frozen cooked chicken do you typically buy?
18. How often, based on your typical grocery shopping habits, would you say you buy the following?
NeverOnce every 2 monthsOnce a monthTwice a monthOnce a week or more
Beef
Chicken
Fish
19. If you buy fresh chicken, what kind or pieces of chicken do you typically use when cooking at home?
20. Over the past 2 months, which brand of fresh chicken have you bought from your local grocery store most often?
21. Rate each statement about buying groceries and chicken on a scale of 1 to 10.
12345678910
We rarely sit down to a meal together at home
Shopping for groceries is a bore
I really enjoy cooking
When shopping for food, I especially look for organic or natural foods
I plan the meals I’m going to make in advance rather than at the last minute
I always buy fresh chicken vs. frozen chicken
I only buy traditional fresh chicken brands I trust vs. store brands of fresh chicken
I buy the least expensive chicken I can find, fresh or frozen
I only buy fresh chicken on sale or with a coupon
I most often buy organic fresh chicken
22. Which, if any, of the following mobile phone devices do you own and use
23. If you own and use a smartphone, what brand do you have?
24. Do you have any of the following?
25. What is your current employment status?
26. What is your occupation?
27. What type of company do you work for?
28. Which of the following best represents your annual household income?
29. What is the highest level of education you have completed?
30. To get an even representation for research purposes, we'd like to know what your ethnic background is:
31. Which of the following is your primary speaking language?
32. If you could invite any 3 people that you admire to dinner, living or dead, who would you invite and why? What would you ask them?
Thank you for taking the time to fill out our survey. A recruiter will call you to complete the screening process if your answers are a match to the study qualifications.

This is a legitimate paid market research study. To verify, go to our website: WWW.HAGENSINCLAIR.COM. If you want to receive personal invitations to future studies click the PARTICIPANT REGISTRATION LINK and sign up. We will contact you if a project arises that looks like a good fit for you. Thanks again!
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