Tip Top The One - Post Review Survey

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* 1. When thinking about buying bread for your family, what type of bread/s do you generally purchase?

White

Brown/Wholemeal

Wholegrain/Multigrain

Specialty (e.g. Rye, Gluten Free, Spelt, Sourdough)

I purchase different breads for different members of the family

Other (please specify)

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* 2. When thinking about feeding your family, what type of bread/s would you prefer to use?

White

Brown/Wholemeal

Wholegrain/Multigrain

Specialty (e.g. Rye, Gluten Free, Spelt, Sourdough)

I don't really mind

Other (please specify)

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* 3. When it comes to health benefits you gain from bread, which of the following is MOST important to you?

Extra fibre, to keep fuller for longer

Added vitamins and minerals, to aid healthy living

Lower GI , for longer lasting energy

Omega 3DHA, for concentration

All of the above

Other (please specify)

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* 4. When purchasing bread for your family, how important are each of the following factors in your decision?

	Most important	Somewhat important	Least important	Not important at all
Price	Price Most important	Price Somewhat important	Price Least important	Price Not important at all
Taste	Taste Most important	Taste Somewhat important	Taste Least important	Taste Not important at all
Softness	Softness Most important	Softness Somewhat important	Softness Least important	Softness Not important at all
Nutritional benefits	Nutritional benefits Most important	Nutritional benefits Somewhat important	Nutritional benefits Least important	Nutritional benefits Not important at all
Brand name	Brand name Most important	Brand name Somewhat important	Brand name Least important	Brand name Not important at all
Packaging	Packaging Most important	Packaging Somewhat important	Packaging Least important	Packaging Not important at all

Other (please specify)

Question Title

* 5. Thinking about bread in general, which of the following is your preferred brand/s for your family? (You can select up to two brands)

Tip Top

Buttercup Country Split

Mighty Soft

Woolworths Brand

Wonder White

Coles Brand

Helgas

Abbotts

Burgen

Vogel’s

Baker’s Delight

Other (please specify)

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* 6. What type of sandwich style does your child/children prefer?

Traditional sandwich (2 slices of bread with a filling)

Toasted sandwich

Wraps

Buns/Rolls

Other (please specify)

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* 7. Once you received the $10 shopping voucher to purchase your Tip Top The One to review, how soon after did you purchase?

Within 24 hours

Within a few days

Within a week

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* 8. Who ended up trying Tip Top The One in your family?

I only tried it myself

I only used it for my children

My partner, myself and my children

Everyone who dropped into my house!

Other (please specify)

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* 9. Did your kids love Tip Top The One?

Yes, more than any other bread they've tried before

Yes, but no more than other bread they've tried

I'm not sure, I didn't notice a difference in their eating habits

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* 10. Comparing Tip Top The One to other WHITE breads, do you think Tip Top The One provides your children with:

Better nutrition than other white breads

The same nutrition as other white breads

Less nutrition than other white breads

I'm not sure

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* 11. Comparing Tip Top The One to ALL other breads, do you think Tip Top The One provides your children with:

Better nutrition than other breads

The same nutrition as other breads

Less nutrition than other breads

I'm not sure

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* 12. Have you purchased Tip Top the One again since you trialled it for the MoM Review?

Yes, we don't buy any other brand now

Yes, several times

Yes, when I've seen it on special

No, but I intend to

No, it wasn't for us

Other (please specify)

Question Title

* 13. Now that you’ve trialled Tip Top The One, what is your preferred white bread?

Tip Top The One

Buttercup Country Split

Mighty Soft

Woolworths Brand

Wonder White

Coles Brand

Sunblest

Helgas

Abbotts

Other (please specify)

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* 14. During the review of Tip Top The One, did you post or share news of this review on your personal FACEBOOK page?

Yes

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* 15. If you did post or share on your personal facebook page, how many of your facebook friends would have seen this?

Up to 50

Between 50 and 150

Between 150 and 300

More than 300

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* 16. During the review of Tip Top the One, how many people did you talk to IN PERSON about the fact that you were participating in the review?

1 - 25

26 - 50

50+

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* 17. As a result of reviewing and trialling, have you purchased any other Tip Top products since the trial?

Yes

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* 18. Do you have any other comments to add about Tip Top The One?

Question Title

* 19. In order to be placed in the draw to WIN 1 of 5 $20 Shopping Vouchers, please include your email address in the box below.

Thanks so much for taking the time to complete the MoM Review survey for Tip Top the One. It's mums like you that make Mouths of Mums the great place it is.

All the best,
The MoM Team.