AUCD Communications Questionnaire AUCD and some of our federal funders are interested in learning more about your communications capacity and needs in the coming year. Your feedback will help us set priorities related to the communications goal in our strategic plan. Please complete this brief survey (one per Center) by May 30th to better inform us how we can help you disseminate information and build a groundswell around some of our common interests. Question Title * 1. Who is your primary audience for communications? Question Title * 2. Who is your secondary audience? Question Title * 3. How do you communicate with your primary and secondary audiences? 1 = use most frequently, 6 = don’t use at all. 1 2 3 4 5 6 N/A Social media N/A 1 2 3 4 5 6 N/A Email/Electronic Newsletter N/A 1 2 3 4 5 6 N/A Center Website N/A 1 2 3 4 5 6 N/A Face to face- presentations, town halls other events N/A 1 2 3 4 5 6 N/A Direct mail (ie postcards, paper newsletters, brochures) N/A 1 2 3 4 5 6 N/A Television or radio N/A Question Title * 4. Do you want to increase communications and outreach to your audiences? Yes No Question Title * 5. Do you feel you have the capacity to do so? Yes No Question Title * 6. Do you have a designated person leading your current communications efforts? If so, how frequently does this individual or your team spend on communications? It’s a full time effort About half of every day A couple hours each week Only in between other tasks Other (please specify) Question Title * 7. Do you have a communications plan? (A Communications Plan is the way in which an organization through a variety of communications materials makes known its objectives and programs to influence action or build support.) Yes No Question Title * 8. Do you have an outreach plan? If so, who are your target audiences? (An outreach plan can be described as using a specific message to communicate between your group and the public for mutual benefit.) Yes No Other (please specify) Question Title * 9. Do you utilize a press list or have a strategy for communicating with elected officials and key policy staff? Yes No Other (please specify) Question Title * 10. Would you like to have more pieces of content created for you? If so, what communications products would you most likely use? Drop in articles PSA Social media content Press releases Other (please specify) Question Title * 11. Do you get requests for content? By whom? Question Title * 12. Are you interested in joining a communications community ? (This would be a AUCD workgroup that would meet quarterly to discuss communications issues.) Yes No Question Title * 13. What are your communications priorities for next year? Question Title * 14. What are your communications challenges? Question Title * 15. How can AUCD assist with those challenges? Question Title * 16. What social media platform (s) does your organization utilize? Facebook Twitter LinkedIn You tube Pinterest Blog Other (please specify) Question Title * 17. Do you use Google analytics or some other tool to analyze your data? Yes No Other (please specify) Question Title * 18. Are there any comments you would like to share with AUCD? Question Title * 19. Center Name Question Title * 20. Contact Information Done
