Happy, satisfied customers are the lifeblood of any successful business.
Moreover, the most effective way to attract new customers is to publicly project your customers’ success and prove the efficacy of your product or service using their words and testimonials. Happy customers beget new customers.
But there is no getting around the fundamental problem. Getting your customers to speak publicly, let alone advocate, on your behalf is a time consuming, manual, and costly process.
We will review the challenges and detail best practices to unlock a vendor’s entire customer base for marketing and selling purposes.