Guide
Black Friday and beyond: customer experience marks the shop

Black Friday, Small Business Saturday, and Cyber Monday… it’s the weekend that delivers billions in revenue and can more than double your foot traffic.

Our study reveals that a great customer experience will do more to help than a poor experience harms! Read our study to learn 7 ways your customer experience program can make or break your holiday shopping season.

  • Where consumers make purchases
  • Factors that influence which retailer consumers choose
  • Strategies for fine-tuning your customer experience