Exit Win/Loss Analysis Template Question Title * 1. Which of the following best describes your role in purchasing software at your organization? I would make the final selection/purchase decision I would provide input into the selection/purchase decision I’m not involved in selection/purchase decisions Question Title * 2. What’s the one thing that initially attracted you to our business and products? Price Customer service Product functionality Brand Other specify Question Title * 3. Did you decide to go with our product for your most recent purchase? Yes No I decided not to buy at this time Question Title * 4. How satisfied or dissatisfied were you with the buying experience with our company? Very satisfied Somewhat satisfied Neither satisfied nor dissatisfied Somewhat dissatisfied Very dissatisfied Question Title * 5. Which of the following played a major role in your decision? Select all that apply. Price Product functionality Interactions with our team Prior relationships I decided not to buy at this time Other (please specify) Question Title * 6. Please elaborate on what influenced your purchase decision the most. Question Title * 7. We're interested in hearing more about your purchase experience so we can improve. If you'd be willing to chat with us for 30 minutes, please enter your information below: Name Email address Phone number Done