Skip to content

2025 What's Hot Culinary Trends Survey

Menu Trends Survey for the 2025 What's Hot Report launching November 13, 2024

Please select whether each menu item is: Hot, Not Hot, or Emerging as a 2025 restaurant trend. Share your email address and be entered to win one of two $500 American Express gift cards.
1.Ingredients
Hot
Not Hot
Emerging
Asian breakfast rice balls (Onigiri, Fantuan, Jumeokbap)
Elderberry
Functional mushrooms
Honey and seeds
Insects as protein
Lab-grown or cultured meats
Pineapple
Seed-based butter
Tamarind
Ube
2.Dishes
Hot
Not Hot
Emerging
African cuisine (Nigerian Eritrean, Ethiopian, Somali)
Communal foods (fondue, hot pot)
Corn-based desserts
Customized croissants
Filipino food (Tocino style pork, Chicken Adobo, Lumpia, Pancit)
Korean-based flavors (Bingsoo, Kimchi, Bibimap )
Loaded tater tots
Mushroom-infused dishes
Pad Thai varieties
Vietnamese cuisine (Pho, Bahn Mi, Mi Quang)
3.Flavors & Condiments
Hot
Not Hot
Emerging
Berbere spice
Crisped rice
Dates and date flavors
Fermented/pickled foods
Hot honey
Matcha
Miso
Pandan
Preserved lemon
Spicy maple
Truffles/truffle flavoring
Yuzu
4.Beverage - Non-alcohol
Hot
Not Hot
Emerging
Boba
Cold brew
Cookie/cake flavors in syrups, sodas and coffee
Dill pickle lemonade
Energy drinks
Kombucha/fermented drinks
Mushroom-infused beverages
Seltzer innovations
Tepache
Wellness drinks (with vitamins, supplements, or fiber)
5.Beverage - Alcohol
Hot
Not Hot
Emerging
Communal cocktails
Creative spritzes
Drinks on fire (theatrical presentations)
Flights
Hyper-local beer and wine
Innovative old fashioneds
Low alcohol beer and wine
Nineties martinis (espresso, apple martinis)
Savory cocktails
Smoke-infused cocktails
Tiki cocktails
6.Macro Trends
Hot
Not Hot
Emerging
Artificial intelligence (AI) integration
Value deals/propositions
Convenience proteins (sous vide, individual serving packs, shelf stable, plant based)
Flights
Foraging
Healthy kids' menus
Hyperlocal
Limited time only menus
Menus listing each ingredient
Micro-influencers
Pop-up restaurants
Pre-fixe dining
Regenerative farming
Restaurant subscriptions
Sharing foods
Smaller or streamlined menus
Snack-sized everything
Sustainability and local sourcing
Upcycled foods (made from spent leftover from processing, peels, shells, beer spent, etc.)
7.Want to win one of two $500 American Express gift cards? Enter your information for a great chance to win.