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The 2025 Readership Survey
Your responses are anonymous. Contact information is only used for survey results.
1.
Enter your name and email if you’d like survey results.
Name
Email address
2.
What is your gender?
Female
Male
Decline to answer
3.
How old are you and how many years have you been in practice as a DC?
Enter your age as a whole number.
Enter your number of years in practice as a whole number.
4.
How do you practice? Choose one answer.
Solo (no other practitioners in the practice)
Group/partnership with other DCs
Integrated group/partnership with other doctors (MDs, DOs, NDs)
Multidisciplinary group/partnership with complementary practitioners (LMTs, PTs)
Associate DC in someone's practice
Independent contractor in someone's practice
Hospital-based practitioner
Retired
Student DC
Other (please specify)
5.
What is the number one reason you read Chiropractic Economics? Choose one answer.
Advertising
Discover new products and services
Expert articles and interviews
Learn a new tool, technology or technique
News and events
Stay current with chiropractic profession and community
Other (please specify)
6.
What topics are you most interested in reading about? Choose all that apply.
Additional revenue streams
Artificial intelligence (AI)
Billing, coding and documentation best practices
Case studies and best practices
Chiropractic assistant training
Chiropractic/industry news
Clinical applications and technique
Department of Transportation testing
Diversity, equity and inclusion
Doctor profiles
Durable medical equipment
Education and career development
Electronic health records
Electrotherapy
Evidence-based research
Healthy aging
Immunity and longevity
Integrated practices
Laser therapy
Laws and legislation
Legal tips
Marketing
Money management
Multidisciplinary practices
Neuropathy treatments
New products and services
Nutrition/supplements
Pain management
Patient retention and recruitment
Pediatrics
Personal injury cases
Practice management
Red light therapy
Regenerative medicine
Risk management
Sports medicine and treating athletes
Sports physicals
Staffing strategies
Stages of care
State-of-the-industry trends and surveys
Weight management
Wellness
Women's health
Other (please specify)
None of the above
7.
What professional skills, techniques and modalities are you most interested in learning? Choose all that apply.
Acoustic wave therapy
Acupuncture
Advertising, marketing and public relations
Artificial intelligence (AI)
Billing, coding and documentation best practices
Budgeting and finance
Cryotherapy
Cupping
Dry needling
Electrical stimulation
Employee management and staff development
Hyperbaric/oxygen therapy
Instrument adjusting
Instrument-assisted soft tissue manipulation
Kinesiology taping
Laser therapy
LED light therapy
Massage therapy
Motion electromyography
Networking with medical professionals
Nutrition/supplements
Orthotics
Patient retention and recruitment
Physical therapy and rehab
Practice management
Project management
Public speaking
Pulsed electromagnetic field therapy
Red light therapy
Retail sales
Shockwave therapy
Software and technology
Spinal decompression
Sports medicine
TECAR therapy
Time management
Ultrasound
Violet wave therapy
Weight management
Other (please specify)
None of the above
8.
Are you currently using artificial intelligence (AI) in your practice?
No
Yes (please specify how you use it)
9.
What chiropractic writers/leaders or other experts would you most like to hear from? Choose all that apply.
Anish Bajaj, DC
Kimberly Besuden, DC
Miles Bodzin, DC
Peter Brockman, DC
Mark Charrette, DC
Francisco Cidral, DC
Sarah Clarke, DC
Daniel Dahan, DC
Christine Foss, DC
Ray Foxworth, DC
Mario Fucinari, DC
Russ Greenseid, DC
Jay Greenstein, DC
Naota Hashimoto, DC
Cindy Howard, DC
Kristi Hudson
Brian Jensen, DC
Marty Kotlar, DC
Joseph Kryszak, DC
Terry Lemerond
Fab Mancini, DC
Chris Meletis, ND
Crystal Misenheimer
Jennifer Pedley, DC
MIchael Perusich, DC
James Raker, DC
Mark Sanna, DC
Robert Silverman, DC
Jeffrey Tucker, DC
Paul Varnas, DC
Kathy Weidner (Kathy Mills Chang)
Paul White, PhD
Kevin Wong, DC
Chen Yen
Other (please specify)
None of the above
10.
What type of content do you prefer? Choose all that apply.
1-3 minute articles
4-7 minute articles
8-10 minute articles
11+ minute articles
Case studies
Infographics
Interviews/Q&As
Lists
Podcasts/audio only
PowerPoint-type presentations
Research/white papers
Short videos
Social media (Facebook, Instagram, LinkedIn, TikTok, X, etc.)
Webinars
Other (please specify)
None of the above
11.
In what way do you PRIMARILY receive the majority of your information from Chiropractic Economics? Choose one answer.
Chiroeco.com
Digital magazine (flipbook)
Enewsletters
Print magazine
Social media (Facebook, Instagram, LinkedIn, TikTok, X, etc.)
Other (please specify)
12.
How do you prefer to receive digital content? Choose all that apply.
Apps
Ebooks
Email/enewsletters
Facebook
Instagram
LinkedIn
Podcasts
TikTok
Videos
Webinars
Websites/internet
X (Twitter)
YouTube
Other (please specify)
I do not read digital content/print magazine only
13.
Please indicate the extent to which you agree or disagree: When I am reading Chiropractic Economics magazine...
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
I feel engaged by the content.
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
I am exposed to new points of view or ways of thinking.
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
It feels relevant to our industry and the times we live in.
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
It makes me want to know more about what I am reading.
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
It provides relevant information to help me grow personally and professionally.
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
14.
Please rate the following aspects of Chiropractic Economics:
Very poor
Poor
Average
Good
Excellent
Range of topics covered
Very poor
Poor
Average
Good
Excellent
Quality of writing and editing
Very poor
Poor
Average
Good
Excellent
Variety of authors
Very poor
Poor
Average
Good
Excellent
Design and layout
Very poor
Poor
Average
Good
Excellent
Variety of advertisers
Very poor
Poor
Average
Good
Excellent
Number of articles
Very poor
Poor
Average
Good
Excellent
Length of articles
Very poor
Poor
Average
Good
Excellent
15.
Other than you, approximately how many people (staff, family, other) read each issue of Chiropractic Economics you receive? Choose one answer.
None
1 person
2 people
3 people
4 or more people
16.
Which of the following best describes your role in making purchasing decisions for your practice? Choose one answer.
I make the final purchasing decisions.
I influence purchasing decisions.
I do not participate in purchasing decisions.
17.
Which of the following do you plan to purchase in the next 12 months? Choose all that apply.
Acoustic wave therapy equipment
Acupuncture equipment
Advertising/marketing services (website design, social media, email/newsletter assistance, etc.)
Body contouring equipment
CBD supplements/edibles
CBD topicals
Continuing education/certification
Cryotherapy equipment
Cupping therapy equipment
Dry needling equipment
Durable medical equipment
Electrical stimulation equipment
Hyperbaric/oxygen therapy equipment
Instrument adjusting equipment
Instrument-assisted soft tissue manipulation equipment
Kinesiology tape and equipment
Laser equipment
LED light therapy equipment
Massage therapy equipment
Motion electromyography equipment
Nutritional supplements
Orthotics
Physical therapy and rehab equipment
Practice management software
Pulsed electromagnetic field therapy equipment
Red light therapy equipment
Shockwave therapy equipment
Spinal decompression equipment
Tables
TECAR therapy equipment
Topicals
Ultrasound equipment
Violet wave therapy equipment
Weight management program/supplements
White label marketing materials
Other (please specify)
None of the above
18.
Are your buying decisions influenced by advertising or content you see in Chiropractic Economics?
Yes
No
19.
Have you ever contacted a vendor or made a purchase because of an ad you saw in Chiropractic Economics?
Yes
No
Current Progress,
0 of 19 answered